Company: NBCUniversal

Location: Orlando, FL

Expected salary:

Job date: Fri, 03 Oct 2025 06:30:10 GMT

Job description:

Job Title: Marketing Strategy Manager

Company Overview:
Join a dynamic team at a leading media and entertainment company, overseeing renowned brands such as Oxygen, E!, SYFY, and Golf Channel, along with our complementary digital assets including Fandango, Rotten Tomatoes, GolfNow, and GolfPass. We are dedicated to creating engaging content and driving exceptional customer experiences.

Job Description:
We are seeking a Marketing Strategy Manager to develop and execute innovative marketing strategies that enhance customer retention and maximize lifetime value across our diverse portfolio of channels and digital assets. This role will involve leveraging data-driven insights to influence marketing initiatives, content creation, and pricing strategies.

Key Responsibilities:

• Strategy Development: Design and implement comprehensive marketing strategies that align with the company’s goals for customer retention and engagement.
• Data Analysis: Analyze customer behavior and market trends to inform and optimize marketing decisions.
• Content Optimization: Collaborate with content teams to ensure that our offerings resonate with target audiences and drive subscription growth.
• Pricing Strategy: Develop competitive pricing strategies based on market research and consumer insights to enhance value propositions.
• Cross-Channel Integration: Work with various teams to ensure cohesive marketing messages across all platforms, including traditional and digital channels.
• Performance Tracking: Monitor and report on the success of marketing campaigns, using metrics to drive continuous improvement.
• Collaboration: Partner with stakeholders across marketing, content, and product teams to align strategies and achieve common objectives.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field; Master’s degree preferred.
• Proven experience in marketing strategy, preferably within the media or entertainment sector.
• Strong analytical skills with a data-driven approach to decision-making.
• Exceptional communication and collaboration skills.
• Ability to thrive in a fast-paced, dynamic environment.

Why Join Us?

• Be part of a forward-thinking company that values innovation and creativity.
• Opportunity to make a significant impact on customer engagement and satisfaction.
• Work with a talented and passionate team dedicated to excellence in media and content delivery.

If you’re ready to take on a challenging role that combines creativity and strategy, we invite you to apply!