Company: NBCUniversal

Location: Orlando, FL

Expected salary:

Job date: Thu, 07 Aug 2025 23:38:16 GMT

Job description:

Job Title: Digital Marketing Strategist

Company Overview:
Join our dynamic team at [Company Name], the driving force behind leading entertainment brands such as Oxygen, E!, SYFY, and Golf Channel, complemented by industry-standard digital platforms like Fandango, Rotten Tomatoes, GolfNow, and GolfPass. We are dedicated to delivering exceptional value to our customers while innovating in the realm of digital marketing.

Job Description:
We are seeking a motivated and analytical Digital Marketing Strategist to develop and implement comprehensive marketing strategies that enhance customer retention and maximize lifetime value across our portfolio of brands. You will play a key role in shaping our influence marketing initiatives, content creation, and pricing strategies.

Key Responsibilities:

• Strategy Development: Design and execute impactful marketing strategies tailored to our diverse brands, aiming to boost customer engagement and loyalty.

• Content Creation: Collaborate with cross-functional teams to produce compelling content that resonates with our target audience across various digital platforms.

• Data Analysis: Utilize analytics tools to monitor campaign performance, customer behavior, and market trends, providing actionable insights to refine marketing efforts.

• Influencer Partnerships: Identify and negotiate with influencers and partners to amplify brand messaging and drive customer acquisition.

• Pricing Strategies: Analyze competitive pricing and customer feedback to optimize pricing models that enhance perceived value and profitability.

• Retention Programs: Develop and lead innovative retention initiatives, focusing on improving customer satisfaction and long-term engagement.

• Cross-Functional Collaboration: Work closely with product, sales, and customer support teams to ensure alignment and to drive holistic marketing efforts.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field.
• 3+ years of experience in digital marketing, with a focus on customer retention and retention strategies.
• Proven track record of successful marketing campaign management and execution.
• Strong analytical skills with an ability to interpret data and develop actionable insights.
• Excellent communication and collaboration skills.
• Familiarity with digital marketing tools and platforms, including social media, SEO, and email marketing.

Why Join Us?

• Be part of an innovative team at the forefront of digital marketing and entertainment.
• Opportunity for professional development and career advancement.
• Engage with a passionate audience across popular entertainment channels.

If you’re ready to make a significant impact and drive the future of digital marketing, we encourage you to apply!