Company: NBCUniversal

Location: Orlando, FL

Expected salary:

Job date: Wed, 27 Aug 2025 22:30:39 GMT

Job description:

Job Title: Digital Marketing Strategist

Company Overview:
Join a dynamic team working across renowned brands such as Oxygen, E!, SYFY, and Golf Channel, alongside complementary digital assets like Fandango, Rotten Tomatoes, GolfNow, and GolfPass. We are dedicated to enhancing customer engagement through innovative marketing strategies and top-notch content.

Job Description:
We are seeking a skilled Digital Marketing Strategist to influence our marketing, content, and pricing strategies aimed at improving customer retention and lifetime value. In this role, you will collaborate across multiple platforms to deliver targeted campaigns that resonate with our audiences. Your creativity and analytical skills will be pivotal in developing strategies that not only attract new customers but also nurture existing relationships.

Key Responsibilities:

• Leverage Digital Assets: Utilize Fandango, Rotten Tomatoes, GolfNow, and GolfPass to develop integrated marketing campaigns that drive engagement and support brand goals.
• Customer Insights: Analyze customer data and feedback to understand preferences and behaviors, informing strategies to enhance retention and lifetime value.
• Content Development: Collaborate with content teams to create compelling marketing materials tailored to diverse audiences across all channels.
• Strategy Implementation: Guide the execution of marketing and pricing strategies, ensuring alignment with overall business objectives and maximizing ROI.
• Performance Tracking: Monitor campaign performance through analytics, providing insights and recommendations for continuous improvement.
• Cross-Channel Coordination: Work closely with various teams to ensure cohesive messaging and brand alignment across all platforms.

Qualifications:

• Proven experience in digital marketing, with a focus on customer retention and engagement.
• Strong analytical skills and proficiency in marketing analytics tools.
• Excellent communication and collaboration skills.
• Ability to think creatively and strategically in a fast-paced environment.
• Familiarity with digital content trends and marketing best practices.

Join us in shaping the future of our digital landscape and making a significant impact on our customers’ experiences!