Company: Finexio

Location: Orlando, FL

Expected salary: $65000 – 88000 per year

Job date: Wed, 24 Sep 2025 22:33:00 GMT

Job description:

Job Title: Marketing Pipeline Specialist

Job Description:

We are seeking a data-driven and results-oriented Marketing Pipeline Specialist to join our dynamic team. This role is pivotal in transforming quality prospects into valuable leads within our sales pipeline. The ideal candidate is a marketing professional who thrives on analytics and understands the nuances of the customer journey—from initial awareness to conversion as a marketing qualified lead (MQL).

Key Responsibilities:

• Develop and execute multi-channel marketing campaigns that resonate with target audiences and drive engagement.
• Analyze data to identify trends, optimize campaigns, and enhance lead generation strategies.
• Manage and implement nurturing sequences to guide prospects through the sales funnel effectively.
• Collaborate with cross-functional teams to align marketing strategies with sales goals.
• Monitor and report on campaign performance, using insights to inform future initiatives.
• Leverage tools and technologies to track and analyze customer interactions and behaviors.

Qualifications:

• Proven experience in a marketing role focused on lead generation and pipeline management.
• Strong analytical skills with the ability to make data-driven decisions.
• Proficiency in marketing automation platforms and CRM tools.
• Excellent communication and project management skills.
• A passion for continuous learning and staying updated on industry trends.

Join us if you are ready to make a significant impact on our marketing efforts and drive our sales success through innovative and strategic campaigns!