Company: New York Life Orlando

Location: Orlando, FL

Expected salary:

Job date: Tue, 16 Sep 2025 22:45:38 GMT

Job description:

Job Title: Digital Sales and Marketing Specialist

Job Description:

We are seeking a motivated Digital Sales and Marketing Specialist to join our dynamic team. In this role, you will be responsible for leveraging a suite of innovative digital tools to effectively attract and retain clients across various platforms, including web and social media.

Key Responsibilities:

• Utilize cutting-edge marketing tools to design and implement effective digital marketing strategies that enhance brand visibility and customer engagement.
• Manage customer relationship management (CRM) systems to track leads, nurture relationships, and analyze customer data for insights and improvements.
• Collaborate with the development team to optimize sales processes and enhance user experience across the digital landscape.
• Conduct prospecting efforts through social media, email campaigns, and other digital channels to generate quality leads.
• Craft compelling content for various communication channels, ensuring alignment with the overall marketing strategy.
• Analyze performance metrics to measure the effectiveness of sales and marketing initiatives and make data-driven recommendations for enhancements.
• Work closely with the sales team to ensure alignment on goals and strategies, providing them with the tools and resources needed for success.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field.
• Proven experience in digital marketing, sales prospecting, and CRM management.
• Strong understanding of digital marketing tools and platforms, including SEO, SEM, social media, and email marketing.
• Excellent communication skills, with a knack for storytelling and engaging content creation.
• Ability to work collaboratively in a fast-paced environment and manage multiple projects effectively.

What We Offer:

• A supportive and innovative work environment.
• Access to the latest digital sales and marketing tools that empower you to excel.
• Opportunities for professional growth and development within the organization.

Join us and play a key role in shaping the future of our client engagement strategies through digital excellence!