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Company: Loblaw

Location: Toronto, ON

Job description: Referred applicants should not apply directly to this role.

All referred applicants must first be submitted through Workday by a current Loblaw Colleague.

Come make your difference in communities across Canada, where authenticity, trust and making connections is valued – as we shape the future of Canadian retail, together. Our unique position as one of the country’s largest employers, coupled with our commitment to positively impact the lives of all Canadians, provides our colleagues a range of opportunities and experiences to help Canadians Live Life Well®.

At Loblaw Companies Limited, we succeed through collaboration and commitment and set a high bar for ourselves and those around us. Whether you are just starting your career, re-entering the workforce, or looking for a new job, this is where you belong.

Advance powered by Loblaw™ drives brands forward. We are unlocking Loblaw’s exclusive purchase pattern data, customer intelligence, and millions of daily connections with shoppers to drive growth for our business partners. Backed by both the country’s leading grocery and pharma retailer, and the nation’s leading loyalty program (PC Optimum), we have a unique set of assets to help consumer brands reach customers and grow their retail business more effectively. Our dynamic team bridges loyalty, media, product, analytics, insights and strategy disciplines for integrated planning that empowers our own brands and those of our partners to reach Canadian customers at the right time, in the right way.

At Advance powered by Loblaw, we’re always innovating to stay on the leading edge of a fast-evolving industry. We seek great people who share our principles of authenticity, curiosity, trust, and collaboration. You will get to work with some of the best minds in the industry and have the support of in-house world-class technologies to create solutions our customers will love. We’re able to keep innovating because our colleagues are passionate about their work and excited about the future of retail and media. Come help shape this growing business with us!

The Impact You’ll Make:

As a Platform Specialist focusing on the Demand Side Platform at Advance, your role is to support the onboarding of new customers and support existing customers’ ad operations teams. You will be responsible for client demonstrations of the platform, building your technical trafficking knowledge, working closely with our product teams, and supporting ad operations across third party media.

What You’ll Do

• Work closely with Sales and Client Services to provide demos for prospective customers for our proprietary ad serving platforms (ex. Demand Side Platform)
• Monitor self-serve customer campaigns for completion, client KPIs, overall performance, health metrics and create client-facing reports
• QA and troubleshoot customer ad serving setups
• Assist in defining and documenting best practices for the set-up, testing, QA, optimization, and execution of campaigns
• Working closely with product teams to stay updated on product developments and identifying areas for improvement
• Assist technical ad operations colleagues in the implementation of new ad solutions from end to end
• Assist ad operations colleagues in the trafficking of managed campaigns to deliver against customer goals

Does this Sound Like You?

• Experience presenting to customers and working closely with sales teams
• Experience trafficking campaigns in ad servers such as Google Ad Manager, Campaign Manager 360, or other Demand Side Platforms
• Exposure to or use of digital analytics tools, such as Adobe Analytics (formerly known as Omniture) and Google Analytics, and other marketing technologies such as Conversion Pixels, Adobe Audience Manager, etc.
• Team player – the success of partner teams is our success
• Self-starter with the ability to work independently
• Knowledge of web design, JavaScript, HTML, CSS and content management systems a bonus
• Search platform experience a bonus

Our commitment to Sustainability and Social Impact is an essential part of the way we do business, and we focus our attention on areas where we can have the greatest impact. Our approach to sustainability and social impact is based on three pillars – Environment, Sourcing and Community – and we are constantly looking for ways to demonstrate leadership in these important areas. Our CORE Values – Care, Ownership, Respect and Excellence – guide all our decision-making and come to life through our Blue Culture. We offer our colleagues progressive careers, comprehensive training, flexibility, and other competitive benefits – these are some of the many reasons why we are one of Canada’s Top Employers, Canada’s Best Diversity Employers, Canada’s Greenest Employers & Canada’s Top Employers for Young People.

If you are unsure whether your experience matches every requirement above, we encourage you to apply anyway. We are looking for varied perspectives which include diverse experiences that we can add to our team.

We have a long-standing focus on diversity, equity and inclusion because we know it will make our company a better place to work and shop. We are committed to creating accessible environments for our colleagues, candidates and customers. Requests for accommodation due to a disability (which may be visible or invisible, temporary or permanent) can be made at any stage of application and employment. We encourage candidates to make their accommodation needs known so that we can provide equitable opportunities.

Please Note:
Candidates who are 18 years or older are required to complete a criminal background check. Details will be provided through the application process.
Referred applicants should only apply through Workday by a current Loblaw Colleague. Loblaw Companies Limited emphasizes its collaboration, commitment, and setting high standards. The company seeks a Platform Specialist to support ad operations in the Demand Side Platform at Advance. The Platform Specialist will have experience in performing client demonstrations, monitoring customer campaigns, and working closely with sales and client services. Candidates will also require experience with ad servers, digital analytics tools, and marketing technologies, customer service skills, as well as a strong technical background. Additionally, Loblaw Companies Limited promotes sustainability and social impact, and is committed to diversity, equity, and inclusion. The company encourages candidates to apply regardless of meeting all the requirements and offers accommodations for candidates with disabilities. Candidates must be aware that a criminal background check is required for those over 18.
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Job date: Fri, 12 Jan 2024 06:13:31 GMT