Company: Dairy Farmers of America

Location: Orlando, FL

Expected salary:

Job date: Thu, 08 May 2025 23:50:53 GMT

Job description:

Job Description: Marketing Position at Dairy Farmers of America (DFA)

Company Overview:
Join Dairy Farmers of America (DFA), a renowned dairy marketing cooperative owned by over 12,500 family farmers. Our mission is to promote and market dairy products that prioritize quality and sustainability while supporting our dedicated farming community.

Position Summary:
We are seeking a passionate Marketing Specialist to develop and implement innovative marketing strategies that enhance our brand presence and connect with consumers. This role involves collaborating with cross-functional teams to create compelling campaigns, manage promotional activities, and analyze market trends.

Key Responsibilities:

• Develop and execute marketing plans that align with DFA’s strategic goals.
• Conduct market research to identify consumer insights and trends in the dairy industry.
• Collaborate with farmers and stakeholders to highlight sustainability and community initiatives.
• Create engaging content for various platforms, including social media, websites, and print materials.
• Monitor and analyze campaign performance, making data-driven recommendations for improvement.
• Foster partnerships with retailers and distributors to enhance product visibility.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field.
• Proven experience in marketing, preferably within the food or agriculture sectors.
• Strong understanding of digital marketing tools and social media platforms.
• Excellent communication and project management skills.
• Passion for agriculture and the dairy industry is a plus.

Why Join Us?
At DFA, you’ll be part of a community committed to excellence in dairy production and marketing. We invest in our employees and offer opportunities for professional growth while contributing to the livelihood of family farmers across the nation.

Apply Today:
Become a key player in promoting the hard work and dedication of family farmers through innovative marketing strategies. Join us in making a difference!

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This description emphasizes the cooperative’s values while outlining key responsibilities and qualifications, tailored to attract candidates who resonate with the agricultural sector. If you have specific aspects you’d like to include or modify, let me know!