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Manager, Analytics – VaynerMedia – Toronto, ON

Company: VaynerMedia

Location: Toronto, ON

Expected salary: $90000 – 105000 per year

Job date: Sun, 29 Jun 2025 01:17:59 GMT

Job description: ABOUT VAYNERMEDIAVaynerMedia is a contemporary global creative and media agency with an expertise in driving relevance for clients and delivering impactful business results. The independently-owned agency was founded in 2009 and has offices in New York, Los Angeles, London, APAC and LATAM. VaynerMedia has been recognized for its work at Cannes Lions, the Clio Awards and The Webby Awards. It is part of the VaynerX family of companies.In a Nutshell:The primary role of the Manager is to develop effective and high-quality data analysis, insights, and recommendations that help drive business outcomes. Technical abilities include the following: SQL, Tableau, Python/R, Business Intelligence (BI) best practices. This role will interface with the customer to support their implementation and reporting needs acting in a consulting manner to be a thought leader and offer necessary training.Responsibilities:

  • Lead the day-to-day analytics on an account, partnering with both internal VaynerMedia and client teams to drive insights and recommendations for client campaigns.
  • In partnership with the media, strategy and creative teams, establish hypotheses to test tied key metrics to inform decisions, measure media success, and audience performance.
  • Scope, prioritize, execute tests (or work with measurement partners), and interpret test results. Aggregate learnings for share-out to key client stakeholders.
  • Build and maintain dashboards: establish partnership with clients in order to visualize data based on client specifications, business goals , and KPIs in order to enable faster insights, recommendations, and tailor reporting to meet ongoing client needs.
  • Lead and teach analysts and sr. analysts on best practices of marketing analytics.
  • Provide oversight for 1 -2 analysts/sr. analysts on an account.

Qualifications

  • 5+ years experience in digital marketing analytics preferably with a media focus and specifically an in depth understanding of social platforms.
  • Experience with campaign analyses working within digital platforms including Google Ads, DV360, Facebook, Amazon, TikTok, Twitter, SnapChat.
  • Experience working with analytics, attribution and measurement systems such as Google Analytics, Nielsen, IRI, Millward Brown, Oracle
  • Strong storytelling capabilities and experience with data visualization tools such as Tableau or equivalent
  • Experience with Retail Media, omnichannel attribution, Performance Marketing, and/or closed-loop attribution
  • Proficiency with Python & SQL
  • Advanced skills in Excel including pivot tables, V-Look Ups, and macros

Unsure if you meet the qualifications? We are always looking for talent which will continue to cultivate an inclusive and representative team that will enhance our perspectives, skill sets, background, and behaviors. We encourage those who are passionate about what we do to apply!

  • Exact compensation may vary based on skills, experience, and location.
  • Base Salary $90,000-$105,000 CAD
  • Employer-sponsored 401k with match
  • Medical, Dental, and vision coverage
  • Unlimited PTO
  • Caregiver (Parental) Leave
  • Health and Wellness benefits

About VaynerMedia: Founded in 2009, VaynerMedia is a global creative and media agency committed to delivering impactful business results. With offices in major cities worldwide, it is recognized in various prestigious awards and is part of the VaynerX family.

Role Overview: The Manager will focus on high-quality data analysis to support client business outcomes. Key responsibilities include managing daily analytics, collaborating with internal teams and clients, formulating and testing hypotheses, aggregating test results, and developing customized dashboards.

Responsibilities:

  • Lead analytics for client accounts.
  • Collaborate with media, strategy, and creative teams to form and test hypotheses.
  • Execute and interpret tests, aggregating insights for client stakeholders.
  • Build and maintain dashboards tailored to client goals.
  • Mentor junior analysts on marketing analytics best practices.

Qualifications:

  • 5+ years in digital marketing analytics, particularly with social platforms.
  • Experience with campaign analyses on digital platforms (e.g., Google Ads, Facebook).
  • Proficiency in analytics and measurement systems (e.g., Google Analytics).
  • Strong storytelling and data visualization skills, particularly with Tableau.
  • Proficiency in Python, SQL, and advanced Excel.

Additional Information: VaynerMedia encourages diverse talent applications and offers a competitive compensation package including a base salary of $90,000-$105,000 CAD, employer-sponsored retirement matching, health benefits, unlimited PTO, and parental leave.

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