Company: Royal Bank of Canada

Location: Toronto, ON

Expected salary:

Job date: Wed, 01 Jan 2025 04:51:52 GMT

Job description: Job SummaryJob DescriptionWhat is the opportunity?This position will work with the RBC Direct Investing (DI) Communications and Go-to-Market team and other key RBC partners to develop and deliver English and French communication tactics and support the delivery of go-to-market plans for RBC’s online brokerage business.A key focus of this role is delivering on the strategies that will enhance client experience and engagement, increase awareness of DI internally and externally and drive client acquisition. The role has the primary responsibility of vetting all French marketing and client communications.What will you do?Develop and implement streamlined go-to-market plans to support site/product and operational enhancements.Delivery of marketing and client communications materials to support strategies that relate to DI’s key priorities of attracting new clients, growing, and retaining existing clients and enhancing sales force capability and awareness. Support the DI marketing and communications strategy.Lead the review and approval of French marketing and client communications materials. Includes but not limited to digital communications, advertising materials, social media, learning/editorial content, and websites.Work closely with the other members of the DI Head Office teams and Marketing/Digital Marketing to understand major projects and bring expertise on French language communications to the team’s activities.Make proactive recommendations on client and employee communications to manager and other members of RBC Direct Investing head office and contact centres to always ensure accuracy of content.Support social media channel monitoring and messaging development, English and French.Ensure delivery of campaign/communications measurement, assessment and post-implementation analysis where required.What do you need to succeed?Must have:University undergraduate degree or equivalent, plus completion of Canadian Securities Course (CSC)Minimum of 3 to 5 years of experience developing communications and/or marketing materials, preferably in the financial services industryBilingualism (English and French) required, as you will regularly do business with RBC partners and/or employees across Canada with English and French speaking needs.Strong project management skills and ability to function effectively in both agile and waterfall environments, and a solid track record of strong relationship management skills, particularly in partner relationship management.Meticulous attention to detail, and demonstrated knowledge of common marketing and production processes including, but not limited to, development of briefs and managing overall material development.Nice-to-have:Demonstrated understanding of financial concepts, markets and investment solutions, specifically those associated with online brokerages.Technical knowledge of the RBC Direct Investing product/servicesAbility to develop effective communications and content, with a focus on mobile.What’s in it for you?We thrive on the challenge to be our best, progressive thinking to keep growing, and working together to deliver trusted advice to help our clients thrive and communities prosper. We care about each other, reaching our potential, making a difference to our communities, and achieving success that is mutual.Excellent exposure to communicate with various business partners and stakeholders in Investor Services and within other platforms as appropriateOpportunity to obtain hands-on experience throughout your roleWorking with an exciting, close-knit, supportive & dynamic groupOpportunity to collaborate with other business segments within the bankExcellent career development and progression opportunitiesA comprehensive Total Rewards Program including bonuses and flexible benefitsCompetitive compensationJob Skills Decision Making, Industry Knowledge, Internal Communications, Interpersonal Relationships, Knowledge Organization, Long Term Planning, Oral Communications, Organizational Communications, Time ManagementAdditional Job DetailsAddress: RBC WATERPARK PLACE, 88 QUEENS QUAY W:TORONTOCity: TORONTOCountry: CanadaWork hours/week: 37.5Employment Type: Full timePlatform: WEALTH MANAGEMENTJob Type: RegularPay Type: SalariedPosted Date: 2024-12-30Application Deadline: 2025-01-13Note: Applications will be accepted until 11:59 PM on the day prior to the application deadline date aboveInclusion and Equal Opportunity EmploymentAt RBC, we embrace diversity and inclusion for innovation and growth. We are committed to building inclusive teams and an equitable workplace for our employees to bring their true selves to work. We are taking actions to tackle issues of inequity and systemic bias to support our diverse talent, clients and communities.We also strive to provide an accessible candidate experience for our prospective employees with different abilities. Please let us know if you need any accommodations during the recruitment process.Join our Talent CommunityStay in-the-know about great career opportunities at RBC. Sign up and get customized info on our latest jobs, career tips and Recruitment events that matter to you.Expand your limits and create a new future together at RBC. Find out how we use our passion and drive to enhance the well-being of our clients and communities at .

The job involves working with the RBC Direct Investing Communications and Go-to-Market team to develop and deliver English and French communication tactics, support go-to-market plans, and ensure enhanced client experience and engagement. Key responsibilities include vetting all French marketing and client communications, developing go-to-market plans, delivering marketing materials, reviewing and approving French communications, and supporting social media channel monitoring. The ideal candidate must have a university degree, CSC certification, 3-5 years of experience in communications/marketing, bilingualism, project management skills, relationship management skills, and attention to detail. Nice-to-have qualifications include financial knowledge, technical knowledge of RBC Direct Investing products/services, and the ability to develop effective communications and content. The position offers exposure to various business partners, hands-on experience, career development opportunities, and a competitive compensation package. RBC promotes diversity, inclusion, and provides accommodations for candidates with different abilities. Applications are accepted until January 13, 2025.