Job title: Manager, Digital Marketing (Bilingual French)

Company: Richter

Job description: Digital Marketing Manager (Toronto or Montréal)

Why are we hiring a Digital Manager?

• We are searching for a strategic mind to lead our digital initiatives, lend expertise to the Marketing team’s campaign building process and ensure that the digital team members in the Marketing team, their platforms, and processes, are operating smoothly and efficiently.
• This role includes working with the firm’s partners and other team members, providing insights into campaign performance, strategy development, and identifying opportunities for improvement when it comes to brand visibility and lead generation.
• We want someone who is comfortable leading initiatives and familiar with platforms and programs such as Google Analytics, SalesForce, Pardot, SEM Rush, and WordPress.
• This individual will collaborate with the team and be largely responsible for the development of email marketing campaigns, sponsored / programmatic ads, Pardot development, SEO and website management, reporting and analysis.

Are you a fit for our Digital Manager role?

• You have 5-7 years of relevant work experience; experience in a professional services firm or B2B company is preferred.
• You’re able to lead the development of digital initiatives and help create high quality brand visibility campaigns through multiple platforms.
• You’re fluent (oral and written) in English; French fluency is an asset.
• You’re able to track and analyze conversion and attribution; identify opportunities for future campaigns and existing campaign optimization; measure and report performance of digital campaigns and assess against objectives, KPIs
• You’re not afraid to do A/B testing, learn new platforms and measure, analyze, and optimize unique digital marketing campaigns
• You’re able to troubleshoot using problem-solving skills and brainstorm new and creative ideas for growth and business development.
• You can work effectively in a team environment, staying curious and agile.
• You have already managed a team and are recognized as an inspiring leader

If you’ve answered ‘yes’ to the above, then apply to work with us!

Your Team Lead:

“I’ve been at Richter for over five years now and have seen significant growth of the Marketing team. Not only have I progressed in my career, but I’m so proud of how the Marketing team has evolved. We’ve taken on big challenges and I’m continually impressed by our team members’ dedication to bringing creativity to each endeavour and continually striving to build upon previous successes. Our new Digital Manager will be key in pushing us forward.” – Janna Petersen, Director, Marketing

Top 5 attributes of our team: * We’re the right-brain thinkers in a left-brain world! We bring the creativity to digital campaigns, in-person events (pre- and post-pandemic, of course), content, social, lead generation and internal communications.

• We’re young and nimble – we’ve implemented A LOT of new platforms and made major moves into the digital world in the last few years. We’re looking for someone to help us build these initiatives up and out; being ready to pivot and adapt when needed.
• We’re collaborative and diligent – we work with all the different teams at Richter and meet frequently as a team in huddles, team meetings and check ins. New ideas are welcomed and encouraged and several initiatives have sprung out of “what about this…?”-style conversations.
• Jack-of-all-Trades, Master of Some – working with a variety of teams at Richter, we have to understand a great deal about their expertise, how they help clients and how they are different from others in the market. We then craft how we can attract and engage audiences to their services. We learn something everyday about the expertise of our peers and use our expertise to promote them!
• It’s not all about work – yes, we get things done and we’re detailed and proactive in all we do, but we also firmly believe in a solid work-life balance. Life is more than what’s in your inbox. We hold each other to progression not just with career growth, but with activities like our monthly fitness challenges (don’t worry, participation can be optional!), team events and Marketing’s Movie of the Month.

About Richter:

Richter is one of Canada’s largest independent business advisory and family office services firms. Innovation is the key to our approach, combined with the ability to generate results quickly. Richter offers a full range of advisory and consulting services to business families, senior executives and entrepreneurs based out of its offices in Toronto and Montreal.

What Richter offers you?

A competitive compensation package, insurance benefits, a retirement savings plan, an employee and family assistance program, a health and well-being program, as well as professional development are also offered. To accommodate your personal and family obligations, a variety of work arrangements are available which may include a flexible schedule and working remotely.

#LifeatRichter #TheRichterWay

Expected salary:

Location: Toronto, ON

Job date: Sun, 19 Dec 2021 01:57:22 GMT

Apply for the job now!