Job title: Manager – Marketing, Value Management Team (TELUS)

Company: Telus

Job description: Join our team!

Who we are?

The Consumer Mobility Wireless Value Management: Cross-Sell – Upsell team resides within the Base Management Team and is looking for a new leader. We’re seeking a proven leader and energetic strategic thinker that has excellent communication and collaboration skills, as well as strong analytical and problem solving capabilities. On this team, we offer unique solutions for customers to elevate their digital life and help them get the most from their mobility experience.

What’s in it for me?

As the Manager for Upsell and Cross-Sell Mobility Marketing, you will be supporting a team of marketing professionals whose responsibility is to provide value to customers, ultimately encouraging them to buy, stay longer, and recommend TELUS. You will be accountable for increasing lifetime value through ’4P’ programs that not only satisfy, but evolve customer needs. This is a high profile, high impact opportunity with direct influence on TELUS’ profit and loss (P&L) measures.

What you will do:

• Develop and coach a highly engaged team of marketing professionals
• Increase lifetime value of our customer base through new program development and campaign development across the suite of our mobility and adjacent products
• Drive large cross-business unit program (eg. Next Best Action) that fuel profitable subscriber and account growth
• Champion of the customer journey ensuring the right product and the right time, with the right use of resources and a frictionless service experience
• Support the team in forward-looking plans, target setting, development and execution on promotional campaigns, with post-mortems and results reporting
• Form relationships with cross functional team members and leadership teams to develop and maintain a collaborative and consolidated roadmap with gating and outcomes
• Drive continuous program enhancement and support through results and insights
• Solve ambiguous problems and recommend actionable solutions that you’ll implement

Qualifications

What you bring to the team

• Prior experience driving customer marketing initiatives, analytics and/or a strategic planning role
• Solid understanding of customer base marketing and/or pricing or product marketing programs
• Ability to deliver on highly visible projects, ensuring project timelines and deliverables are met
• Strong presence interacting with senior leaders in a large organization, ability to craft a compelling narrative, and obtain buy-in from stakeholders
• Strong analytical and problem solving skills including business case and financial assessment competency
• Demonstrated ability to drive results through coordination of multiple initiatives, removal of obstacles while navigating environment of rapid change
• Continuous improvement mentality encouraging “test and learn” and challenging status quo
• Motivated and action-oriented drive, accountable to the business, and adaptable with a positive attitude

A bit about us

Our business is connecting Canadians. Our social impact is using our world-leading technology to create meaningful change, give back to help communities thrive, and help those who need it most. When you join our team, you’re helping us make the future friendly. We’re committed to diversity and equitable access to employment opportunities based on ability —your unique contributions and talents will be valued and respected here.

Expected salary:

Location: Toronto, ON

Job date: Thu, 19 Aug 2021 04:36:28 GMT

Apply for the job now!