Company: Acosta

Location: Orlando, FL

Expected salary: $39780 – 55000 per year

Job date: Sat, 04 Oct 2025 03:19:40 GMT

Job description:

Job Description: Marketing Strategy Specialist at Acosta

ABOUT US
Acosta is a part of the Acosta Group – a collective of the industry’s most trusted retail, marketing, and foodservice agencies. With a strong focus on digital strategy and business intelligence, Acosta empowers brands to thrive in the dynamic world of omnichannel shopping. Our sales and marketing experts work collaboratively to deliver innovative solutions that drive brand growth and enhance customer engagement.

POSITION OVERVIEW
As a Marketing Strategy Specialist at Acosta, you will play a pivotal role in shaping and executing marketing strategies that empower our clients to succeed across various retail channels. You will collaborate closely with internal teams and clients to develop data-driven campaigns that resonate with consumers and amplify brand presence in the market.

KEY RESPONSIBILITIES

• Collaborate with clients to understand their marketing goals and develop tailored strategies to achieve them.
• Analyze market trends and consumer insights to identify opportunities for brand growth.
• Design and implement multi-channel marketing campaigns, including digital, social media, and in-store promotions.
• Utilize business intelligence tools to measure campaign performance and optimize strategies based on data analysis.
• Work with cross-functional teams to ensure alignment on marketing initiatives and brand messaging.
• Stay updated on industry trends and best practices to continually innovate and enhance marketing efforts.

QUALIFICATIONS

• Bachelor’s degree in Marketing, Business, or related field.
• Proven experience in marketing strategy development and execution.
• Strong analytical skills with experience in using data to drive decision-making.
• Proficiency in digital marketing tools and platforms.
• Excellent communication and interpersonal skills.
• Ability to work in a fast-paced environment and manage multiple projects simultaneously.

Join our team at Acosta and help shape the future of marketing in the retail landscape! If you are passionate about brand building and are ready to take on new challenges, we encourage you to apply.