Company: Partners Federal Credit Union

Location: Orlando, FL

Expected salary:

Job date: Sat, 04 Oct 2025 22:50:50 GMT

Job description:

Job Title: Data-Driven Marketing Analyst

Job Description:

We are seeking a motivated and detail-oriented Data-Driven Marketing Analyst to join our dynamic marketing team at the credit union. This role is pivotal in transforming data into actionable insights that will enhance our digital marketing strategies and help us stay competitive in the financial services industry.

Key Responsibilities:

• Analyze traffic trends, user behavior, and conversion metrics to continuously optimize our digital marketing efforts and strategies.
• Conduct in-depth competitor analysis to identify market trends and areas for improvement.
• Collaborate with the marketing team to develop and refine targeted marketing campaigns based on data insights.
• Utilize various analytics tools to monitor and report on key performance indicators (KPIs), ensuring that goals are met and strategies are adjusted as necessary.
• Provide regular updates and presentations to stakeholders, translating complex data findings into clear, understandable information.

Qualifications:

• Bachelor’s degree in Marketing, Data Analysis, or a related field.
• Proven experience in a data analysis role, preferably in digital marketing.
• Proficiency in analytics tools such as Google Analytics, Tableau, or similar platforms.
• Strong analytical and problem-solving skills with a keen eye for detail.
• Excellent communication skills to effectively convey data findings to both technical and non-technical audiences.

Join us and play a critical role in shaping our marketing efforts through data-driven insights that lead to improved customer engagement and increased conversion rates. If you are passionate about harnessing the power of data to drive strategic marketing initiatives, we would love to hear from you!