Company: Partners Federal Credit Union

Location: Orlando, FL

Expected salary:

Job date: Sun, 05 Oct 2025 03:20:50 GMT

Job description:

Job Title: Data-Driven Marketing Analyst

Job Description:

We are seeking a skilled and detail-oriented Data-Driven Marketing Analyst to join our dynamic marketing team at [Credit Union Name]. In this pivotal role, you will leverage your expertise in analyzing traffic, user behavior, and conversion metrics to enhance our digital marketing strategies and drive growth in a competitive landscape.

Key Responsibilities:

• Analyze and interpret data related to web traffic and user engagement to identify trends, opportunities, and areas needing improvement.
• Develop insights from conversion metrics to help optimize marketing campaigns and improve overall performance.
• Collaborate with marketing team members to design data-driven strategies, focusing on user acquisition and retention.
• Provide regular reports and presentations on marketing performance, identifying key insights that can guide strategy.
• Monitor competitor activities and market trends to inform our marketing initiatives.
• Utilize analytics tools and methodologies to support decision-making processes within the marketing department.

Qualifications:

• Bachelor’s degree in Marketing, Data Analytics, Business, or a related field.
• Proven experience in digital marketing analytics and performance measurement.
• Strong proficiency in analytical tools (e.g., Google Analytics, Tableau, etc.) and data visualization.
• Excellent problem-solving skills with a data-driven mindset.
• Effective communication skills, capable of conveying complex analytical findings to varied audiences.
• Ability to work independently and collaboratively in a fast-paced environment.

Join us and play a crucial role in transforming data into actionable insights that will elevate our marketing efforts and enhance member experiences at [Credit Union Name]!