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Marketing & Communications Officer


Job title: Marketing & Communications Officer

Company: University of Toronto

Job description: Date Posted: 10/18/2021
Req ID: 16395
Faculty/Division: University of Toronto Scarborough
Department: UTSC:Arts & Science Co-op Programs
Campus: University of Toronto Scarborough (UTSC)

Description:

About us:

The University of Toronto Scarborough is a place of energy, enthusiasm and passion. Our commitment to inclusive excellence attracts the brightest learners, scholars and employees from around the globe. Our success has been made possible by the opportunity given to us by our Indigenous hosts to operate on their territory, and we cherish our continuing partnerships with these communities. The University of Toronto Scarborough is an exciting campus with unlimited potential. Join us on our journey.

Your opportunity:

The University of Toronto Scarborough has been a leader in Co-operative education for 40 years, combining academic study with alternating work terms. Co-operative education gives students an opportunity to test skills learned in the classroom, and to expand their knowledge through related work experience. The Arts and Science Co-op Office is responsible for preparing students in over 37 unique program areas to compete for paid co-op work opportunities. The Office also is responsible for engaging industry partners who provide these work terms. A coordinated effort among the stakeholders of student, employer, and university Co-op programming contributes to the development of well-qualified graduates who are prepared to assume a productive role in society. With a commitment to equity, diversity and inclusion, the department works closely with campus and employer partners to support students as they work to achieve their academic and Co-op aspirations.

Reporting to the Arts and Science Co-op Assistant Director, Services & Systems, the incumbent is responsible for marketing and communications strategies targeted to current and potential Arts & Science co-op students, new and future co-op employers, UTSC faculty partners, and other valued stakeholders. This involves the design and development of collateral, project management and prioritization, and marketing research and analysis.

Your responsibilities will include:

  • Developing and implementing marketing plans to promote programs, events and/or initiatives that support strategic objectives
  • Advising on marketing best practices and brand-building opportunities
  • Conducting market research and analysis
  • Overseeing production operations related to communication activities
  • Delivering presentations to promote programs, opportunities and/or initiatives
  • Maintaining information on digital platforms
  • Drafting and editing content for print and/or online communication channels
  • Determining logistical details and activities for events and/or programming

Essential Qualifications:

  • University degree in marketing, communications or related field, and/or equivalent combination of education and experience
  • Five years of progressively more responsible experience in marketing and communications
  • Must possess proven experience developing web content and experience with social media (e.g. LinkedIn, Twitter, Snapchat, Facebook) in a professional capacity to engage audiences
  • Proven track-record of successfully developing and implementing marketing communications initiatives
  • Applicants are also expected to show evidence of a commitment to equity, diversity, inclusion, and the promotion of a respectful and collegial learning and working environment.
  • Proficient with Microsoft Office
  • Technical fluency in Drupal, HTLM, PPT, InDesign and Adobe Illustrator, Photoshop, Google Analytics and Search Engine Optimization (SEO)
  • Must demonstrate project management skills and be capable of executing a variety of creative, persuasive, cost-effective marketing communication projects within deadlines and on budget
  • Excellent writing, proof reading and editing skills
  • Detail oriented and accuracy are paramount
  • Knowledge of AODA standards
  • Strong communication (verbal and written), research and presentation skills
  • Ability to communicate with both technical and non-technical personnel
  • Highly creative, innovative, excellent judgement, strong conceptual skills, self-motivated, strategic thinker, and results oriented
  • Must be a strong team player with excellent interpersonal skills who can also work independently to meet tight deadlines with minimal supervision

To be successful in this role you will be:

  • Approachable
  • Multi-tasker
  • Organized
  • Resourceful
  • Self-directed
  • Team player

Note: A copy of the full job description is available upon request from the

Closing Date: 10/27/2021, 11:59PM ET
Employee Group: USW
Appointment Type: Budget – Continuing
Schedule: Full-Time
Pay Scale Group & Hiring Zone:
USW Pay Band 13 — $74,781 with an annual step progression to a maximum of $95,634. Pay scale and job class assignment is subject to determination pursuant to the Job Evaluation/Pay Equity Maintenance Protocol.
Job Category: Student Services

Expected salary: $74781 per year

Location: Toronto, ON

Job date: Tue, 19 Oct 2021 22:42:06 GMT

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