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Marketing Manager, Premiere Beauty Shows – Informa – Orlando, FL

Company: Informa

Location: Orlando, FL

Expected salary: $70000 – 90000 per year

Job date: Sat, 10 May 2025 04:24:50 GMT

Job description:

Job Description: B2B Marketing Specialist

Position Overview:

Join our dynamic team as a B2B Marketing Specialist, where you’ll connect students, brands, and professionals globally through innovative live, virtual, and hybrid events. Your expertise in digital content creation and actionable marketing strategies will drive engagement and growth.

Key Responsibilities:

  • Develop and implement effective B2B marketing strategies to promote events and digital content.
  • Collaborate with cross-functional teams to ensure cohesive messaging and branding.
  • Analyze market trends and customer feedback to refine marketing initiatives.
  • Lead end-to-end marketing campaigns from concept to execution, measuring success through analytics.
  • Build and maintain relationships with key stakeholders, partners, and brand representatives.

Qualifications:

  • Proven experience in B2B marketing, specifically in sales and marketing strategy development.
  • Strong understanding of digital marketing tools and platforms.
  • Excellent communication and project management skills.
  • Ability to work independently and collaboratively in a fast-paced environment.

What We’re Looking For:

An experienced marketer ready to leverage your background in sales strategies and event management to enhance our global outreach and brand visibility. If you are passionate about creating impactful marketing campaigns and engaging audiences through innovative formats, we want to hear from you!

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