Company: Stellantis

Location: Orlando, FL

Expected salary:

Job date: Tue, 09 Sep 2025 22:04:21 GMT

Job description:

Job Description: Regional Media & Marketing Manager

Position Overview:

We are seeking a dynamic and results-driven Regional Media & Marketing Manager to lead our Tier 2 (Ad Group) Planning and Strategy in the South. This pivotal role will focus on implementing and optimizing a diverse range of media tactics, including Digital, Social, Video, TV, Radio, Auto Shows, and Events, to enhance our brand presence and drive engagement throughout the region.

Key Responsibilities:

• Strategic Planning: Develop comprehensive media strategies that align with regional marketing goals and drive brand awareness and customer acquisition.

• Tactical Execution: Oversee the execution of multi-channel media campaigns across various platforms including digital, social media, video, TV, radio, and event marketing.

• Market Analysis: Conduct detailed market research and analysis to identify trends, audience insights, and competitive positioning within the South region.

• Collaboration: Work closely with cross-functional teams, including creative, sales, and analytics, to ensure cohesive campaign execution and alignment of objectives.

• Presentation: Prepare and present strategic media plans to key stakeholders, effectively communicating the rationale behind proposed strategies and anticipated outcomes.

• Performance Monitoring: Track, analyze, and report on campaign performance metrics, optimizing strategies as needed to drive continuous improvement.

• Budget Management: Oversee the regional media budget, ensuring efficient allocation of resources and adherence to financial targets.

Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field.
• Proven experience in media planning and execution, particularly in diverse channels including digital and traditional media.
• Strong analytical skills with a data-driven approach to decision-making.
• Excellent communication and interpersonal skills, with the ability to present complex ideas clearly and persuasively.
• A creative mindset, with a passion for innovative marketing strategies.
• Ability to thrive in a fast-paced environment, managing multiple projects and deadlines effectively.

Join our team and take on a critical role in shaping our marketing efforts, helping us connect with our audience in meaningful ways across the South!