Company: Akraya

Location: Orlando, FL

Expected salary: $45 – 50 per hour

Job date: Tue, 28 Oct 2025 23:16:24 GMT

Job description:

Job Title: Digital Marketing Specialist

Job Description:

We are seeking a dynamic Digital Marketing Specialist with a strong focus on audience acquisition, content development, and overall marketing expertise. This position requires an individual who is not only proficient in leveraging digital marketing tools, such as Marketo, but is also creative in crafting compelling content that resonates with our target audiences.

Key Responsibilities:

• Develop and Execute Marketing Strategies: Create and implement comprehensive digital marketing strategies that drive audience acquisition and engagement.
• Content Development: Craft high-quality, engaging content across various platforms, ensuring alignment with brand messaging and audience interests.
• Utilize Digital Marketing Tools: Harness tools like Marketo to optimize marketing initiatives, automate processes, and analyze performance data.
• Audience Insights: Conduct research and analysis to identify target audiences and improve outreach efforts.
• Performance Tracking: Monitor and report on the effectiveness of campaigns, using data-driven insights to refine strategies and achieve objectives.

Qualifications:

• Expertise in Marketing: Proven experience in digital marketing, with a strong understanding of current trends and best practices.
• Advanced Skills in Audience Acquisition: Ability to develop strategies that effectively attract and retain audience interest.
• Content Development Proficiency: Experience in creating and managing compelling content that drives engagement.
• Familiarity with Digital Marketing Tools: Experience with platforms like Marketo and other content development tools is highly preferred.
• Strong Analytical Skills: Ability to analyze performance metrics and derive actionable insights.

If you’re passionate about digital marketing and have a knack for building strong connections with audiences through compelling content, we invite you to apply for this exciting opportunity!