Full-time, Permanent

LOCATION: Markham, ON

Start Date: Immediate

The Opportunity:

Winsham is a leading wholesaler, manufacturer, and distributor of bed, bath, table, healthcare, kitchen, and utility linen. We are a favourite Canadian supplier to commercial and institutional customers, as well as the hospitality, healthcare, and special events industry.

Job Description:

This is a full-time position, working in our Markham office. The successful candidate will have a positive attitude, multi-task with minimal supervision, excellent communication and marketing, customer service skills, and willing to learn.

Responsibilities:

• Plan and execute digital marketing programs and campaigns which deliver on business goals, including web, SEO/SEM, email, and social media
• Maintaining our social media presence across all digital channels
• Measuring and reporting on the performance and effectiveness of all digital marketing campaigns, both quantitative and qualitative evidence
• Brainstorming new and creative growth strategies through digital marketing
• Maintain content in our e-commerce platform, adding and removing items, maintaining, and enhancing product information and imagery, measuring engagement and sales, and reporting performance to key stakeholders and decision makers
• Plan and execute e-commerce activities (e.g., customer targeting, customer acquisition, customer service support, and ongoing customer communication)
• Responding to online product enquiries and the online chat
• Liaising with 3rd party partners to optimize our digital marketing strategy, and ensuring a successful customer e-commerce experience
• Processing online orders
• Understand growth objective, customer segments, product offering, and general business operations
• Performs other duties as assigned

Minimum Requirements

• University degree in Business or Marketing
• Minimum 1-2 years experience in related field (marketing, content writing, social media)
• Prior knowledge in the industry would be beneficial, however, willingness to learn and adapt in new environment is essential
• Proven skills in editing and writing content for digital presentation – emails, social posts, web content
• Digital marketing background is an asset
• Prior experience with using marketing measurement and analytics tools to measure performance of campaigns (e.g., Google Analytics, SEO/SEM, social media analytics, email analytics) is an asset
• Prior experience with social media marketing tactical experience, social analytics and measurement is an asset
• Experience creating targeted and segmented digital marketing campaigns
• Positive attitude and accountability, and high attention to detail
• Self-starter who takes initiative, looks at problems as an opportunity (to solve) and is not afraid to offer ideas
• Collaborative and team participant but able to work independently and meet deadlines
• Strong organizational, time-management, and planning skills
• Maintain up-to-date industry knowledge of trends, technologies, and best practices on an ongoing basis
• Strong customer service skills
• Fast thinker and learner
• Strong written and oral communication skills

Ability to commute:

• Markham, ON: reliably commute to work location

Job Types: Full-time, Permanent

Benefits:

• Dental care
• Extended health care
• On-site parking
• Vision care

Schedule:

• 8 hour shift
• Monday to Friday

COVID-19 considerations:
All employees are expected to be fully vaccinated. All employees are required to follow Health & Safety protocol each day before work, wearing a mask, temperature screening, and COVID-19 worker and employee screening.

Experience:

• Related field (marketing, content writing, social media): 1 year (preferred)

Work remotely:

• No