Company: Ralph Lauren
Location: Orlando, FL
Expected salary:
Job date: Sun, 10 Aug 2025 22:03:01 GMT
Job description:
Job Description: Marketing Specialist at Ralph Lauren Corporation
Position Overview:
Ralph Lauren Corporation (NYSE: RL) is a global leader in the design, marketing, and distribution of premium lifestyle products. We are seeking a dynamic and innovative Marketing Specialist to join our team. This role will play a vital part in enhancing our brand visibility and engaging customers through cutting-edge digital initiatives, including QR codes, digital catalogs, and virtual stores.
Key Responsibilities:
- Develop and execute marketing strategies that leverage digital technologies to enhance the customer experience.
- Create and manage digital catalogs and virtual store designs, ensuring alignment with Ralph Lauren’s premium brand image.
- Collaborate with cross-functional teams to identify and optimize category opportunities.
- Gather and analyze market insights, customer feedback, and competitive intelligence to inform marketing decisions and strategies.
- Provide detailed feedback to management on category performance and emerging opportunities for growth.
- Monitor and report on the effectiveness of marketing campaigns and initiatives, making recommendations for continuous improvement.
Qualifications:
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- Proven experience in digital marketing and e-commerce strategies.
- Strong analytical skills with the ability to interpret data and make informed decisions.
- Creative mindset with a passion for premium lifestyle brands.
- Excellent communication and collaboration skills.
- Proficiency in marketing software and tools.
Join Us:
If you have a passion for marketing and are excited about the opportunity to work with a leading lifestyle brand, we invite you to apply and be a part of Ralph Lauren’s commitment to excellence and innovation.
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