Company: Ralph Lauren

Location: Orlando, FL

Expected salary:

Job date: Sun, 10 Aug 2025 22:06:11 GMT

Job description:

Job Title: Digital Marketing Specialist

Company: Ralph Lauren Corporation (NYSE: RL)

Location: [Insert Location Here]

Position Overview:
Ralph Lauren Corporation, a global leader in the design, marketing, and distribution of premium lifestyle products, is seeking a talented Digital Marketing Specialist to join our dynamic team. In this role, you will play a crucial part in driving the brand’s digital initiatives, utilizing cutting-edge technologies such as QR codes, digital catalogs, and virtual stores to enhance customer engagement and streamline the shopping experience.

Key Responsibilities:

• Develop and implement innovative digital marketing strategies to promote Ralph Lauren’s premium lifestyle offerings.
• Utilize QR codes and digital catalogs to enhance user engagement and provide seamless access to product information.
• Collaborate with cross-functional teams to optimize virtual stores and ensure a cohesive brand presence online.
• Analyze market trends and consumer behavior to identify category opportunities and provide valuable feedback to management.
• Monitor and report on the effectiveness of digital marketing campaigns, using data-driven insights to refine and improve strategies.
• Stay ahead of digital marketing trends and technologies, continuously exploring new opportunities for brand growth and customer engagement.

Qualifications:

• Bachelor’s degree in Marketing, Business, or related field.
• Proven experience in digital marketing, preferably within the retail or lifestyle sectors.
• Strong understanding of digital marketing tools and strategies, including SEO, SEM, social media, and email marketing.
• Exceptional analytical skills with the ability to interpret data and make strategic recommendations.
• Creative thinker with a passion for innovative marketing solutions and emerging technologies.
• Excellent communication and collaboration skills, with the ability to work effectively in a fast-paced environment.

Why Join Us?
At Ralph Lauren Corporation, you will be part of a vibrant, forward-thinking team that is dedicated to delivering exceptional brand experiences. We offer competitive compensation, comprehensive benefits, and opportunities for growth within a supportive and inclusive workplace culture.

Apply Today:
If you are passionate about digital marketing and eager to make an impact in the premium lifestyle industry, we invite you to apply and become a part of the Ralph Lauren legacy.