Company: Ralph Lauren

Location: Orlando, FL

Expected salary:

Job date: Sun, 10 Aug 2025 22:30:09 GMT

Job description:

Job Description: Marketing Specialist – Ralph Lauren Corporation

Join Ralph Lauren Corporation (NYSE: RL), a global leader in premium lifestyle design, marketing, and distribution. We are seeking a Marketing Specialist to support our innovative initiatives that leverage technology for enhanced customer engagement and brand visibility.

Key Responsibilities:

• Digital Marketing Strategy: Develop and execute marketing strategies focused on digital discovery tools such as QR codes, digital catalogs, and virtual stores that enhance customer experience and drive sales.
• Market Analysis: Conduct thorough analyses of market trends and category opportunities, providing actionable feedback to management for strategic growth.
• Campaign Execution: Collaborate with cross-functional teams to implement marketing campaigns that effectively showcase our brand and products, ensuring alignment with corporate goals.
• Data-Driven Insights: Utilize analytics to measure campaign performance and customer engagement, preparing reports to inform future strategies.
• Continuous Improvement: Identify and recommend enhancements to existing digital marketing efforts, ensuring we remain at the forefront of industry innovations.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field.
• Proven experience in digital marketing and brand promotion.
• Strong analytical skills and the ability to translate data into actionable insights.
• Creative thinker with a passion for luxury brands and lifestyle marketing.
• Excellent communication and collaboration skills.

Join us in shaping the future of premium marketing by incorporating cutting-edge technology and customer-centric strategies at Ralph Lauren Corporation. Your expertise will be instrumental in identifying growth opportunities and delivering exceptional brand experiences.