Part-time Digital Marketing and e-Commerce Specialist

Company description

CitizenCanvas is a Canadian camping and outdoor lifestyle e-commerce business. We are the exclusive Canadian distributor of high-quality and sustainably made canvas bell tents from Belgium (CanvasCamp brand).

Job description

Looking for a cool digital side hustle? CitizenCanvas is a Canadian camping and outdoor lifestyle e-commerce business. We are the exclusive Canadian distributor of high-quality and sustainably made canvas bell tents from Belgium (CanvasCamp brand). We are rapidly growing and looking for someone who can help take us to the next level. This role will deliver on plans to expand our digital presence, develop and maintain social and website content, support our upcoming rebrand, and contribute to our long-term strategic marketing plans. Based on the outcome of the contract and the background of the successful applicant, ongoing opportunities may be available, with the potential to extend the role into other facets of the business including customer experience and community management. This is a great opportunity to be a part of an exciting start-up.

Who we are Looking For

• A jack of all trades, willing to roll up your sleeves to take the company to the next level

• Creative and resourceful

• Experience in social media strategy (paid and organic) and content creation (copywriting, photo and video editing and platform posting)

• Passionate about outdoor living in Canada

• You are action-oriented

• An e-commerce wiz (familiarity with Squarespace a plus)

• Entrepreneurial and not afraid to take risks

Responsibilities

• Contribute to copy brief and execute accordingly

• Develop content across multiple digital content marketing platforms: social media, email, blogs, etc. Implement and execute advertising campaigns

• Ensure web content is accurate and up to date, including product details, shipping times, FAQ, etc.

• Support our upcoming rebrand by updating social platforms, developing content that reflects a new brand toolkit, , implementing changes to the website, etc.

• Research complementary product offerings and potential partnerships

• Search for and evaluate certifications that may align with the Company’s brand and mission – e.g., B Corp Certification.

Prerequisites and Experience

• Bachelor’s degree or currently completing a bachelor’s degree in digital marketing or a related field

• Previous work experience in digital marketing and/or digital content creation and community management

• Previous experience managing or contributing to a Squarespace e-commerce store preferred

• Start-up experience an asset but not required

• Ability to manage multiple workflows and prioritize tasks to meet deadlines

• Excellent interpersonal skills

The successful applicant will report to the Owner and take direction from both the Owner and Head of Marketing.

The hourly compensation rate will be set based on the level of experience of the successful applicant.

Part-time hours: 10 per week

Application deadline: 2021-08-31

Job Types: Part-time, Contract

Salary: $100.00-$500.00 per week