Company: Palm Medical Centers

Location: Orlando, FL

Expected salary: $40000 – 100000 per year

Job date: Thu, 03 Jul 2025 04:01:40 GMT

Job description:

Job Description: Marketing Specialist for Medicare Patient Enrollment

Overview:
We are seeking a dynamic Marketing Specialist to join our team at Palm Medical Centers. In this role, you will develop and implement innovative marketing tactics across various platforms to generate a robust lead list and drive enrollment for Medicare patients. Your efforts will be critical in contributing to the overall membership growth of Palm Medical Centers.

Key Responsibilities:

• Lead Generation: Develop and execute multi-channel marketing strategies that effectively target and attract Medicare-eligible patients.
• Community Engagement: Collaborate with the Marketing Department to organize and participate in community outreach events, health fairs, and seminars, promoting awareness of our services.
• Content Creation: Generate compelling marketing materials, including flyers, social media posts, and digital content, designed to engage potential patients and encourage enrollment.
• Data Analysis: Monitor and analyze marketing campaign performance, adjusting tactics as necessary to optimize lead generation and enrollment rates.
• Collaboration: Work closely with healthcare providers and support staff to ensure that marketing initiatives align with patient care objectives and organizational goals.
• Industry Knowledge: Stay informed about Medicare policies and regulations, as well as trends in healthcare marketing to maintain a competitive edge.

Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field.
• Proven experience in marketing, preferably within the healthcare sector.
• Strong understanding of digital marketing strategies and platforms.
• Excellent communication and interpersonal skills.
• Ability to work effectively within a team and collaborate with various departments.
• Passion for healthcare and a commitment to improving patient outreach and enrollment.

Join us at Palm Medical Centers to make a meaningful impact on our community’s health and wellness while driving membership growth!