Company: Össur

Location: Orlando, FL

Expected salary: $80668 – 108908 per year

Job date: Sun, 21 Sep 2025 07:18:36 GMT

Job description:

Job Description: Marketing Specialist – Americas Team

Overview:

We are seeking a dynamic Marketing Specialist to join our Americas marketing team. This pivotal role will focus on building and nurturing strong relationships with our patients and key external stakeholders. The ideal candidate will be instrumental in developing and implementing a comprehensive Direct to Patient (DTP) marketing strategy that aligns with our organization’s goals and enhances patient engagement.

Key Responsibilities:

• Develop and execute innovative Direct to Patient (DTP) marketing plans to effectively reach and engage our target audience.
• Foster and maintain strong relationships with patients, healthcare professionals, and other external stakeholders to understand their needs and preferences.
• Collaborate with cross-functional teams, including sales, product development, and customer service, to ensure cohesive messaging and brand alignment.
• Analyze market trends, patient feedback, and stakeholder insights to inform and refine marketing strategies.
• Monitor the effectiveness of DTP campaigns and make data-driven recommendations for improvements.
• Create compelling marketing materials, including digital content, brochures, and presentations to communicate our value proposition to patients and stakeholders.
• Stay up-to-date with industry trends, regulations, and best practices to ensure compliance and innovation in our marketing initiatives.

Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field; advanced degree preferred.
• Proven experience in direct marketing, preferably in the healthcare sector.
• Strong understanding of patient engagement strategies and the healthcare landscape.
• Excellent communication and interpersonal skills, with the ability to build relationships with diverse stakeholders.
• Creative thinker with strong analytical skills and a results-driven mindset.
• Proficient in digital marketing tools and platforms.

Why Join Us?

This is an exciting opportunity to be part of a dedicated marketing team focused on making a meaningful impact in the lives of patients. If you are passionate about healthcare marketing and eager to drive change, we encourage you to apply and help us reshape the patient experience.