Company: Emerald Logistix

Location: Orlando, FL

Expected salary: $1050 – 1350 per week

Job date: Sun, 20 Jul 2025 22:06:20 GMT

Job description:

Job Description: Marketing Data Analyst

Position Overview:

We are seeking a dynamic Marketing Data Analyst to join our team, focusing on enhancing our outreach and customer engagement initiatives. This role is pivotal in leveraging data-driven decision-making to optimize our marketing efforts, ensuring we effectively target and connect with our audience.

Key Responsibilities:

• Analyze customer data and marketing metrics to identify trends, opportunities, and areas for improvement.
• Collaborate with marketing teams to develop data-informed strategies that enhance customer reach and engagement.
• Create detailed reports and visualizations to communicate insights and recommendations to stakeholders.
• Monitor and assess the performance of marketing campaigns, providing actionable insights to drive ROI.
• Utilize advanced analytical tools and techniques to extract meaningful information from large data sets.
• Assist in the development and implementation of A/B testing strategies to refine marketing tactics.
• Stay updated on industry trends and best practices in data analysis and marketing strategies.

Qualifications:

• Bachelor’s degree in Marketing, Data Science, Business Analytics, or a related field.
• Proven experience in data analysis and marketing optimization.
• Strong proficiency in data analysis tools (e.g., Google Analytics, SQL, Excel) and marketing platforms (e.g., CRM systems).
• Excellent communication skills, with the ability to present complex data in an understandable manner.
• Detail-oriented, analytical, and results-driven mindset.

Why Join Us?

You will be part of a passionate team that values innovation and collaboration. We offer a fast-paced work environment where your insights will directly influence our marketing strategies and customer engagement practices. Join us in making data-driven decisions that propel our brand forward!