Company: U.S. Physical Therapy

Location: Orlando, FL

Expected salary:

Job date: Thu, 31 Jul 2025 02:02:48 GMT

Job description:

Job Title: Marketing Specialist for Outpatient Orthopedic Clinic

Job Description:

We are seeking a dynamic Marketing Specialist to join our team, focusing on the promotion of our outpatient orthopedic services. The ideal candidate will have a strong marketing background and a passion for healthcare, specifically in orthopedic rehabilitation and treatment.

Key Responsibilities:

• Develop and implement strategic marketing campaigns to promote clinic services, with an emphasis on outpatient orthopedic treatments.
• Collaborate with clinicians to create informative content that highlights the benefits of our services, including exercise therapies and manual treatments.
• Utilize digital marketing channels (social media, email, website) to engage with potential patients and drive brand awareness.
• Conduct market research to identify target demographics and assess the effectiveness of marketing strategies.
• Organize community outreach events and workshops to educate the public about orthopedic health and promote clinic services.
• Track and analyze marketing metrics to continually improve engagement and conversion rates.

Qualifications:

• Proven experience in marketing, preferably in the healthcare or outpatient services sector.
• Knowledge of orthopedic practices and an understanding of exercise and manual therapy.
• Excellent communication and interpersonal skills, with the ability to collaborate with clinical teams.
• Proficiency in digital marketing tools and analytics platforms.
• Creative mindset with a strong attention to detail and a results-oriented approach.

If you’re passionate about promoting health and wellness in the orthopedic field and have the marketing expertise to make an impact, we would love to hear from you!