Company: Manulife

Location: Toronto, ON

Expected salary:

Job date: Sat, 11 Oct 2025 22:12:01 GMT

Job description: and generate reports on product KPIs. Required Qualifications: Experience: 3-5 years of experience Digital Marketing, Computer…We’re looking for a Product Manager, Enterprise Digital Experience Enablement to help deliver and optimize our Adobe…

Summary:

We are seeking a Product Manager for Enterprise Digital Experience Enablement to enhance and optimize our Adobe platforms. The ideal candidate should have 3-5 years of experience in digital marketing and related fields, focusing on product KPIs and performance reporting.

Reports on Product KPIs:

1. User Engagement Metrics:

   • Track daily and monthly active users.
   • Measure session duration and page views per visit.

2. Conversion Rates:

   • Analyze the percentage of users completing desired actions (e.g., purchases, sign-ups).

3. Customer Satisfaction:

   • Use surveys and feedback tools to gauge user satisfaction and Net Promoter Score (NPS).

4. Retention Rates:

   • Monitor repeat usage and customer loyalty statistics.

5. Sales and Revenue Impact:

   • Examine the correlation between product features and revenue growth.

6. Feature Adoption:

   • Report usage statistics for new features to understand user acceptance.

7. Market Trends:

   • Stay updated with industry benchmarks and competitor performance.

Next Steps: Review current Adobe platform performance against these KPIs and identify areas for improvement.