Company: Black & Veatch

Location: Orlando, FL

Expected salary:

Job date: Sun, 20 Jul 2025 03:20:23 GMT

Job description:

Job Title: Marketing Strategy Leader for Government Infrastructure Solutions

Job Description:

We are seeking a dynamic and experienced Marketing Strategy Leader to join our team, specializing in providing innovative physical and digital infrastructure solutions to municipalities, state and local governments, and federal agencies. In this role, you will spearhead our marketing initiatives and drive strategic efforts that enhance our visibility and engagement within the public sector.

Key Responsibilities:

• Team Leadership: Lead and mentor a cross-functional team in developing and executing comprehensive marketing strategies tailored for government entities.

• Market Research and Prospect Identification: Conduct in-depth market analysis to identify potential clients and opportunities within various government sectors, focusing on both physical and digital infrastructure needs.

• Proposal Development: Oversee the creation of compelling proposals and presentations that effectively communicate our value proposition, aligning our solutions with the specific requirements and goals of government agencies.

• Strategic Partnerships: Build and maintain relationships with key stakeholders in government entities to enhance our market presence and foster collaboration on projects.

• Campaign Management: Design and implement targeted marketing campaigns that promote our infrastructure solutions, ensuring alignment with overall business objectives.

• Performance Analytics: Track and analyze the effectiveness of marketing initiatives, using insights to refine strategies and improve engagement outcomes.

Qualifications:

• Proven experience in marketing strategy development, preferably in the public sector or infrastructure industry.

• Strong understanding of government procurement processes and regulations.

• Excellent communication and interpersonal skills, with the ability to engage and persuade diverse audiences.

• Demonstrated ability to lead teams and manage multiple projects simultaneously.

• Analytical mindset with experience in market research and data-driven decision-making.

Join our forward-thinking team and play a critical role in shaping the future of infrastructure solutions for state and local governments. Your expertise will help us deliver impactful services that drive community development and enhance public service delivery.