Company: Ralph Lauren
Location: Orlando, FL
Expected salary:
Job date: Sun, 22 Jun 2025 22:01:53 GMT
Job description:
Job Description: Marketing Specialist at Ralph Lauren Corporation
Overview:
Ralph Lauren Corporation (NYSE: RL), a global leader in premium lifestyle design, marketing, and distribution, is seeking a dynamic Marketing Specialist to join our team. This position is pivotal in enhancing our brand presence and driving individual productivity through strategic marketing initiatives and innovative digital outreach.
Key Responsibilities:
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Productivity Enhancement: Develop and implement comprehensive wardrobing strategies that align with our brand ethos and support customer lifestyle choices.
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Outreach Initiatives: Create and execute successful outreach programs that engage our customer base, fostering loyalty and brand advocacy.
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Digital Marketing: Leverage digital tools and platforms to enhance marketing efforts, utilizing data-driven insights to optimize campaigns and improve customer engagement.
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Collaboration: Work closely with cross-functional teams, including design, sales, and e-commerce, to ensure marketing strategies are cohesive and effective.
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Market Analysis: Analyze market trends and customer feedback to inform marketing strategies and enhance brand positioning.
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Reporting: Monitor and report on the effectiveness of marketing campaigns, providing recommendations for continuous improvement.
Qualifications:
- Bachelor’s degree in Marketing, Business, or a related field.
- Proven experience in marketing, preferably within the fashion or lifestyle industries.
- Strong understanding of digital marketing tools and analytics.
- Excellent communication and interpersonal skills.
- Creative thinker with a passion for premium lifestyle brands.
- Ability to work collaboratively in a fast-paced environment.
Why Join Us?
At Ralph Lauren, we are committed to fostering a culture of creativity and innovation. As part of our marketing team, you will play a crucial role in shaping the future of our brand while driving personal and professional growth. Join us to be a part of a legacy that defines luxury and lifestyle, and help us elevate our customers’ experiences through exceptional marketing initiatives.
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