Company: Ralph Lauren

Location: Orlando, FL

Expected salary:

Job date: Sun, 22 Jun 2025 22:01:53 GMT

Job description:

Job Description: Marketing Specialist at Ralph Lauren Corporation

Overview:
Ralph Lauren Corporation (NYSE: RL), a global leader in premium lifestyle design, marketing, and distribution, is seeking a dynamic Marketing Specialist to join our team. This position is pivotal in enhancing our brand presence and driving individual productivity through strategic marketing initiatives and innovative digital outreach.

Key Responsibilities:

• Productivity Enhancement: Develop and implement comprehensive wardrobing strategies that align with our brand ethos and support customer lifestyle choices.

• Outreach Initiatives: Create and execute successful outreach programs that engage our customer base, fostering loyalty and brand advocacy.

• Digital Marketing: Leverage digital tools and platforms to enhance marketing efforts, utilizing data-driven insights to optimize campaigns and improve customer engagement.

• Collaboration: Work closely with cross-functional teams, including design, sales, and e-commerce, to ensure marketing strategies are cohesive and effective.

• Market Analysis: Analyze market trends and customer feedback to inform marketing strategies and enhance brand positioning.

• Reporting: Monitor and report on the effectiveness of marketing campaigns, providing recommendations for continuous improvement.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field.
• Proven experience in marketing, preferably within the fashion or lifestyle industries.
• Strong understanding of digital marketing tools and analytics.
• Excellent communication and interpersonal skills.
• Creative thinker with a passion for premium lifestyle brands.
• Ability to work collaboratively in a fast-paced environment.

Why Join Us?
At Ralph Lauren, we are committed to fostering a culture of creativity and innovation. As part of our marketing team, you will play a crucial role in shaping the future of our brand while driving personal and professional growth. Join us to be a part of a legacy that defines luxury and lifestyle, and help us elevate our customers’ experiences through exceptional marketing initiatives.