Company: Ralph Lauren

Location: Orlando, FL

Expected salary:

Job date: Mon, 06 Oct 2025 22:41:11 GMT

Job description:

Job Description: Marketing Specialist at Ralph Lauren Corporation

Company Overview:
Ralph Lauren Corporation (NYSE: RL) is a global leader in the design, marketing, and distribution of premium lifestyle products. Known for its iconic branding and commitment to quality, Ralph Lauren continuously seeks innovative ways to engage with customers and enhance their shopping experience.

Position Summary:
We are looking for a passionate and creative Marketing Specialist to join our dynamic team. This role involves leveraging modern digital marketing strategies, such as QR codes, digital catalogs, and virtual stores, to enhance our brand presence and drive customer engagement.

Key Responsibilities:

• Develop and implement innovative digital marketing strategies to promote Ralph Lauren’s premium lifestyle products.
• Utilize QR codes and virtual store concepts to enhance customer interaction and streamline the shopping experience.
• Create and manage digital catalogs, ensuring appealing presentation and accessibility of products.
• Conduct market research to identify potential category opportunities and emerging trends.
• Provide actionable feedback and insights to management regarding product offerings and marketing effectiveness.
• Collaborate with cross-functional teams to execute marketing campaigns and branding initiatives.
• Analyze marketing metrics to measure success and optimize future strategies.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field.
• Proven experience in digital marketing, preferably in the fashion or lifestyle industries.
• Strong analytical skills and the ability to interpret data and market trends.
• Excellent communication and collaboration skills.
• Familiarity with digital marketing tools and platforms.

Why Join Us?
At Ralph Lauren, you will be part of a legacy of innovation and excellence. Join a team that values creativity, professional growth, and a passion for premium products. Contribute to shaping the future of luxury lifestyle marketing and make a lasting impact on a globally recognized brand.