Company: Lakeshore Learning Materials

Location: Orlando, FL

Expected salary: $100000 – 115000 per year

Job date: Sun, 18 May 2025 04:27:40 GMT

Job description:

Job Description: Inside Sales and Marketing Collaboration Specialist

Overview:

We are seeking a dynamic and detail-oriented individual to join our team as an Inside Sales and Marketing Collaboration Specialist. This role will play a crucial part in enhancing our sales efforts by working closely with the Inside Sales team and the Marketing group. The ideal candidate will help fine-tune messaging and develop collateral materials that align with our brand’s goals, resonate with target audiences, and drive sales success.

Key Responsibilities:

• Collaborate with Teams: Work closely with the Inside Sales team and Marketing department to create cohesive messaging that effectively communicates our value proposition.

• Message Refinement: Analyze existing sales materials and marketing collateral to identify areas for improvement. Collaborate with stakeholders to enhance clarity, impact, and alignment with overall marketing strategies.

• Content Development: Assist in the creation of persuasive sales presentations, brochures, email templates, and other collateral materials that support the sales process and engage potential customers.

• Market Research: Conduct market analysis to understand customer needs, competitive positioning, and emerging trends, utilizing insights to optimize messaging and materials.

• Feedback Loop: Establish a feedback mechanism between the Inside Sales team and Marketing to continuously refine messaging based on sales experiences and customer interactions.

• Performance Tracking: Monitor and evaluate the effectiveness of sales collateral and messaging in driving conversions, providing insights for ongoing improvements.

Qualifications:

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• Proven experience in sales support, marketing coordination, or similar roles.
• Strong written and verbal communication skills with a knack for crafting compelling narratives.
• Familiarity with CRM systems and marketing automation tools.
• Ability to work collaboratively in a fast-paced environment with cross-functional teams.
• Analytical mindset with the ability to interpret data and provide actionable recommendations.

What We Offer:

• A collaborative and innovative work environment.
• Opportunities for professional growth and development.
• Competitive compensation and benefits package.

Join our team today and help us drive sales success through effective collaboration and impactful messaging!