Company: Lakeshore Learning Materials

Location: Orlando, FL

Expected salary: $100000 – 115000 per year

Job date: Thu, 15 May 2025 04:01:40 GMT

Job description:

Job Description: Sales and Marketing Collaboration Specialist

Overview:
We are seeking a dynamic and detail-oriented Sales and Marketing Collaboration Specialist to join our team. In this role, you will work closely with both the Sales team and the Marketing group to refine and enhance our messaging and collateral materials tailored for our target markets. Your expertise will be invaluable in ensuring that our communications resonate with customers and drive engagement.

Key Responsibilities:

• Collaborative Messaging: Partner with the Sales team to analyze customer feedback and market trends, ensuring messaging is aligned with sales strategies and customer needs.

• Collateral Development: Work with the Marketing group to create and fine-tune promotional materials, presentations, and sales tools that support our sales initiatives effectively.

• Content Optimization: Assist in refining content for various channels, ensuring brand consistency and clarity across all platforms.

• Market Research: Conduct market analysis to identify opportunities and insights that inform messaging and collateral development.

• Training and Support: Provide training and support to the Sales team on new materials, ensuring they are equipped with the tools needed to succeed.

• Performance Evaluation: Monitor the effectiveness of messaging and collateral, gathering feedback to make continual improvements.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field.
• Proven experience in sales support and marketing collaboration.
• Strong understanding of market dynamics and customer behavior.
• Excellent communication and interpersonal skills.
• Ability to work collaboratively in a fast-paced environment.
• Proficiency in marketing tools and software is preferred.

Why Join Us:
This is an exciting opportunity to bridge the gap between Sales and Marketing, playing a critical role in driving our business forward. If you are passionate about creating impactful communications and enjoy working in a collaborative team environment, we want to hear from you!