Company: LotusFlare

Location: Toronto, ON

Expected salary:

Job date: Sat, 19 Jul 2025 04:36:36 GMT

Job description: Nomad, powered by LotusFlare, is transforming how the world connects through best-in-class eSIM technology, offering seamless global mobile connectivity to travelers and digital natives.We’re hiring a Regional Marketing Specialist to support the growth and execution of our go-to-market strategy in [region] as part of our international expansion. Reporting to the Regional Marketing Lead, you’ll play a hands-on role in launching campaigns, executing local activations, managing partners, and supporting Nomad’s marketing presence across the region.The ideal candidate is organized, execution-focused, culturally attuned to the region, and ready to roll up their sleeves in a fast-paced, startup-like environment. You’ll collaborate closely with both global and local teams across brand, performance, product, and partnerships.What You’ll Do

• Support the execution of the regional marketing strategy across brand, digital, PR, influencers, and local activations
• Assist in adapting and localizing global campaigns for regional relevance and resonance
• Coordinate with creators, affiliates, agencies, and media partners on local initiatives
• Help manage regional marketing assets including landing pages, creatives, and toolkits
• Track campaign metrics, consumer insights, and competitor activities, feeding insights to the regional lead and global team
• Assist with the day-to-day management of influencer, affiliate, and partnership efforts
• Collaborate cross-functionally with product, performance, and design to support regional goals
• Contribute to building a strong local marketing presence and support new market entries

Who You Are

• 2–5 years of marketing experience, ideally in regional, campaign, or growth roles
• Familiar with executing across paid/owned/earned channels
• Highly organized and detail-oriented; thrives in fast-paced environments
• Deep understanding of local culture, media consumption, and influencer landscape
• Effective communicator with experience working cross-functionally or with remote/global teams
• Data-aware and performance-minded; comfortable tracking campaign metrics and reporting results
• A team player who’s proactive, curious, and eager to learn

Bonus Points For

• Experience in consumer tech, travel, or telecom industries
• Familiarity with influencer and affiliate platforms or campaign management tools
• Prior work in regional or matrixed teams
• Fluency in a regional language beyond English

KPIs You’ll Be Measured On

• Timely and effective execution of campaigns and local initiatives
• Support for regional acquisition and engagement goals
• Quality and performance of creator and affiliate collaborations
• Local content accuracy, cultural fit, and campaign resonance
• Responsiveness, communication, and support to the Regional Marketing Lead and global stakeholders

Why Join UsNomad eSIM, backed by LotusFlare, is reimagining mobile connectivity for the modern, global consumer. Whether you’re a digital nomad, a business traveler, or a family on the move, Nomad provides affordable, seamless eSIM access in 200+ destinations worldwide.As a part of LotusFlare’s global ecosystem, you’ll join a company that supports top-tier telecom operators like Deutsche Telekom, Globe Telecom, T-Mobile, and Singtel. LotusFlare’s cloud-native Digital Network Operator™ (DNO) platform empowers digital-first experiences, drives customer engagement, and unlocks growth at scale.With headquarters in Silicon Valley and offices across Europe, and Asia, we’re building a global-first, high-performance team. This role is your chance to lead regional growth, influence global strategy, and help define how millions of people stay connected around the world.Powered by JazzHR

Job Summary: Regional Marketing Specialist at Nomad

Nomad, backed by LotusFlare, is seeking a Regional Marketing Specialist to enhance its global eSIM technology offering seamless mobile connectivity for travelers and digital natives. This role includes executing the regional marketing strategy by launching campaigns, managing partnerships, and supporting local marketing initiatives.

Key Responsibilities:

• Execute regional marketing strategies across various channels.
• Localize global campaigns to ensure regional relevance.
• Coordinate with creators, affiliates, and media partners.
• Manage marketing assets and track campaign metrics.
• Contribute to influencer, affiliate, and partnership strategies.
• Collaborate with cross-functional teams.

Qualifications:

• 2–5 years in marketing, preferably in regional or growth roles.
• Knowledge of digital and media landscape.
• Strong organizational skills and detail-oriented.
• Understanding of local culture and media consumption.
• Experience in data analysis for campaign performance.

Bonus Skills:

• Background in consumer tech, travel, or telecom.
• Familiarity with influencer and affiliate platforms.
• Fluency in additional regional languages.

Performance Indicators:

• Timely campaign execution.
• Support for regional growth goals.
• Collaboration quality with creators and partners.
• Cultural accuracy in local content.

Company Background:
Nomad aims to redefine mobile connectivity with eSIM access in over 200 global destinations, serving various consumers from digital nomads to business travelers. As part of LotusFlare’s ecosystem, this role offers an opportunity to influence regional strategies and contribute to a high-performance, global team.