Company: Ralph Lauren

Location: Orlando, FL

Expected salary:

Job date: Tue, 30 Sep 2025 22:47:41 GMT

Job description:

Job Description: Marketing Specialist at Ralph Lauren Corporation

Company Overview:
Ralph Lauren Corporation (NYSE: RL) is a globally recognized leader in the design, marketing, and distribution of premium lifestyle products. We pride ourselves on creating classic styles and modern designs that resonate with a diverse audience. Our commitment to innovation and excellence drives our continuous pursuit of quality and creativity, making us a revered name in the fashion industry.

Position Overview:
We are seeking a Marketing Specialist to join our dynamic team. The ideal candidate will play a crucial role in driving our marketing efforts through innovative strategies and cutting-edge technologies, such as QR codes, digital catalogs, and virtual stores. You will work closely with various departments to identify and leverage category opportunities, providing valuable insights to management to enhance our marketing initiatives.

Key Responsibilities:

• Develop and implement marketing strategies that incorporate digital innovations to enhance customer engagement and brand visibility.
• Collaborate with cross-functional teams to design and launch digital catalogs and virtual store experiences that reflect the Ralph Lauren brand.
• Analyze market trends and consumer behaviors to identify growth opportunities within product categories.
• Gather and provide actionable feedback to management to refine marketing tactics and optimize category performance.
• Monitor and report on the effectiveness of marketing campaigns, utilizing data and insights to drive improvements.
• Assist in the creation of promotional materials and digital content that align with the brand’s aesthetic and messaging.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field.
• Strong understanding of digital marketing tools and trends.
• Excellent analytical and communication skills.
• Ability to work collaboratively in a fast-paced environment.
• Passion for fashion and the Ralph Lauren brand is a plus.

Join us at Ralph Lauren and be a part of a team that is not only shaping the future of fashion but also redefining marketing in the digital age!