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Company: Seneca College

Location: Toronto, ON

Job description: Position SummaryReporting to the Manager, Academic Administration, the Pathways Engagement Coordinator serves as the first point of contact for the department, ensuring that inquiries are responded to in a timely manner and making referrals to other departments as necessary. The Coordinator also creates, schedules, and posts original content for social media and web to engage stakeholders and supports event planning and logistics for department involvement in Seneca-wide events. This position plays a critical role in promoting the various pathway opportunities and departmental services available to prospective students, current students, and alumni to support them in accomplishing their academic goals.ResponsibilitiesFront Line Services and Advisement

• Acts as the lead for the front-line team, ensuring that all inquiries are responded to in a timely, service-oriented manner.
• Advises prospective students, current students, and alumni on various academic pathways options and assists students in accessing important information, dates and deadlines.
• Develops and maintains department service standards for front line and first point of contact service, both virtually and in person.
• Maintains a variety of schedules and directories in order to ensure front line services are adequately prepared with the required information and contacts at all times.
• Develops online workshops, information sessions, and outreach resources around Academic Pathways services.

Event Coordination & Outreach

• Designs presentations, workshops, and videos in collaboration with Pathways Coordinators using mixed media (PowerPoint, Adobe Spark, etc.), ensuring presentations are engaging and adhere to AODA guidelines.
• Utilizes various modes for promoting and communicating event information, which may include e-mail list-serves, message screens in open labs, websites, social media and campus monitor system.
• Creates and deploys emails to students and external stakeholders regarding information sessions, special events and other departmental activities.
• Coordinates logistical support in event planning and execution, including the arrangement of facilities, promotional support, parking, food, staffing of student ambassadors, etc.
• Coordinates and participates in on-campus, off-campus, and virtual events, such as Open House, Ontario College Information Fair, Orientation, etc. to promote inbound and outbound pathways opportunities.
• Tracks partner engagement and develops strategies to further connect students when events take place.

Project Management & Content Creation

• Oversees the SuccessBeyond communications project profiling alumni who have gone on to further education through a Seneca pathway, including identifying and interviewing suitable individuals to feature.
• Manages department social media accounts, including developing a communication strategy and creating new, engaging content to promote department services and events to stakeholders.
• Creates and maintains content and resources for Academic Pathways website, ensuring information is accurate and up to date.
• Connects with partner institutions and internal stakeholders to discuss strategic and innovative ways to promote established pathway opportunities.

Systems and Administrative Support

• Updates SharePoint database to track inbound/outbound articulation agreements and runs reports as needed.
• Tracks and reports on number of students assisted by the Academic Pathways department on a regular basis.
• Works with web team on an ongoing basis to update department web content and regularly requests web analytics to assess site content value and engagement.
• Supports the Manager on delivering or receiving institutional agreements with partners.
• Pays invoices and creates journal vouchers and expense reports for daily departmental activities and events.

QualificationsEducation

• Minimum completed three (3) year advanced diploma or degree in Business, Marketing, Education, Social Sciences, or a related field.

Experience

• Minimum two (2) years of similar industry experience working in marketing, communications, or public relations, including experience creating, writing, and editing various forms of print and digital marketing content.
• Professional experience with various social media platforms and a social media management system (e.g., Sprout Social, Hootsuite).
• Photography, video, and graphic design experience (e.g., Adobe Photoshop) would be an asset.
• Experience within an educational institution and familiarity with transitional programming would be an asset.

Skills

• Exceptional interpersonal, customer service and communication skills in order to effectively interact with a diverse group of students, staff, and institutional partners.
• Strong attention to detail to ensure communications and created content are accurate and in line with requirements.
• Strong digital media skills with the ability to create a variety of content for social media and web, including appealing graphics and videos.
• Excellent critical thinking and problem-solving skills.
• Ability to independently multitask, prioritize, and manage multiple projects and deadlines.
• Innovative and analytical mindset, with a focus on continuous improvement.

Note: A skills assessment will be administered during the recruitment process.A combination of relevant experience and education may be considered as equivalent to the above requirements in the event that there are no internal applicants that meet the qualifications as posted.
The Pathways Engagement Coordinator is responsible for serving as the first point of contact for the department, handling inquiries, creating original content for social media and web, and supporting event planning and logistics. They promote pathway opportunities and departmental services to prospective students, current students, and alumni. Responsibilities include providing front-line services and advisement, coordinating events and outreach, managing projects, creating content, and providing systems and administrative support. Qualifications include a minimum of a three-year advanced diploma or degree in a related field, two years of industry experience, strong communication and digital media skills, and the ability to multitask and prioritize.
Position: Marketing Manager

Location: Vancouver, BC

Salary: $70,000 – $90,000 a year

Our company is seeking a highly skilled Marketing Manager to join our team in Vancouver, BC. In this role, you will be responsible for creating and implementing marketing strategies to promote our products and services. The ideal candidate will have a strong background in marketing, excellent communication skills, and the ability to work in a fast-paced environment.

Key Responsibilities:
– Develop and implement marketing plans to drive brand awareness and sales
– Work closely with the sales team to create effective marketing campaigns
– Analyze market trends and competitors to identify new opportunities for growth
– Manage digital marketing channels, including social media, email, and SEO
– Track and analyze the performance of marketing campaigns to optimize results
– Collaborate with internal teams to ensure brand consistency across all channels

Qualifications:
– Bachelor’s degree in Marketing or a related field
– 3+ years of experience in marketing management
– Strong analytical skills and attention to detail
– Excellent communication and interpersonal skills
– Ability to work independently and as part of a team

If you are passionate about marketing and have a proven track record of success, we want to hear from you. Apply now to join our dynamic team and take your career to the next level.

Expected salary:

Job date: Sat, 20 Jul 2024 23:53:18 GMT