Company: CIBC

Location: Toronto, ON

Expected salary:

Job date: Fri, 20 Jun 2025 06:43:03 GMT

Job description: We’re building a relationship-oriented bank for the modern world. We need talented, passionate professionals who are dedicated to doing what’s right for our clients.At CIBC, we embrace your strengths and your ambitions, so you are empowered at work. Our team members have what they need to make a meaningful impact and are truly valued for who they are and what they contribute.To learn more about CIBC, please visitWhat you’ll be doingImagine a role where you are responsible for building banking experiences for a digital bank! As part of the Simplii Digital team within the Direct Financial Services Capital Markets Division, you will work alongside Simplii’s Digital technology delivery team to build enhancements and deliver a best in class digital customer experience for the Simplii online and mobile banking platforms.Reporting into the Digital Analytics director, the Senior Analyst will be a key member of the team responsible for managing and implementing Adobe and Google Analytics frameworks for Digital Strategy initiatives and Digital Marketing campaigns. Supporting the Sr. Manager, you will provide insight and technical expertise to support Digital programs and initiatives and drive its implementation and enablement leveraging various tools such as 3rd Party Marketing Platforms, Adobe / Google Analytics SDKs and Adobe Launch Tag Manager. You will also lead efforts to stay abreast of Digital Analytics best practices and proactively drive the implementation of these best practices, in collaboration with various cross functional teams.At CIBC we enable the work environment most optimal for you to thrive in your role. You’ll have the flexibility to manage your work activities within a hybrid work arrangement where you’ll spend 1-3 days per week on-site, while other days will be remote.How you’ll succeedStrategy And Analysis – Drive, manage and execute Digital Analytics initiatives, and realize efficiencies by leveraging existing Digital Analytics integrations as well as providing recommendations and best practices for new integrations. Use insights to develop and refine the collection of digital data (i.e.. Marketing Pixels/Adobe Analytics). Analyze and translate raw data from a variety of sources into performance metrics and extrapolate insights and learnings to enhance the client experience. Create and manage KPI reporting and dashboards.Technical Integrations – Manage and maintain data collection processes and assess the need for new integrations (i.e.. Ada)Tool Management – Manage and maintaining the implementation, and use of digital analytics tools and platforms (i.e.. Adobe Launch)Optimization – Monitor digital performance and make recommendations for optimization and improvementRelationship Building – Forge strong relationships with business and internal partners and stakeholders and ensure a smooth roll out of various Digital Analytics initiatives. Work closely with other departments, such as marketing, IT, and sales, to ensure data-driven decision-making across the organization. Collaborate with cross-functional teams across Simplii and Digital Analytics, Sales, Strategy and Technology to ensure timely and end to end enablement of Marketing and Technology initiatives across a wide array of enterprise platforms (.COM, Online Banking, Mobile Banking, etc.).Who you areYou’re digitally savvy. You seek out innovative solutions and embrace evolving technologies. You can easily adapt to new tools and trends.Your influence makes an impact. You know that relationships and networks are essential to success. You inspire outcomes by making yourself heard.You act like an owner. You thrive when you’re empowered to take the lead, go above and beyond, and deliver results.You look beyond the moment. You make decisions and take actions that will make a difference today and tomorrow. You proactively seek new solutions to overcome all obstacles.You can demonstrate experience in JavaScript coding and debugging. It’s an asset if you have experience with designing Digital Analytics solutions for Singe Page Application Frameworks and Mobile App.You can demonstrate experience in Google or Adobe Launch Tag Manager, Google Analytics, DMP integrations, personalization integrations, Adobe or Google SDKs, Adobe Marketing Cloud, Google Marketing Platform, and Google Analytics integrations for multiple technology platforms such as AEM based websites, SPA frameworks, native and hybrid mobile apps.Values matter to you. You bring your real self to work and you live our values – trust, teamwork, and accountability.#LI-TAWhat CIBC OffersAt CIBC, your goals are a priority. We start with your strengths and ambitions as an employee and strive to create opportunities to tap into your potential. We aspire to give you a career, rather than just a paycheck.We work to recognize you in meaningful, personalized ways including a competitive salary, incentive pay, banking benefits, a benefits program*, defined benefit pension plan*, an employee share purchase plan, a vacation offering, wellbeing support, and MomentMakers, our social, points-based recognition program.Our spaces and technological toolkit will make it simple to bring together great minds to create innovative solutions that make a difference for our clients.We cultivate a culture where you can express your ambition through initiatives like Purpose Day; a paid day off dedicated for you to use to invest in your growth and development.*Subject to plan and program terms and conditionsWhat you need to knowCIBC is committed to creating an inclusive environment where all team members and clients feel like they belong. We seek applicants with a wide range of abilities and we provide an accessible candidate experience. If you need accommodation, please contactYou need to be legally eligible to work at the location(s) specified above and, where applicable, must have a valid work or study permit.We may ask you to complete an attribute-based assessment and other skills tests (such as simulation, coding, French proficiency, MS Office). Our goal for the application process is to get to know more about you, all that you have to offer, and give you the opportunity to learn more about us.Job Location Toronto-161 Bay St., 4thEmployment Type RegularWeekly Hours 37.5Skills Business Requirements, Data Analysis, Post Analysis, Prioritization, Product Analytics, Quality Improvement, Reporting and Analysis, Test Execution, Test Planning

CIBC is building a relationship-focused bank and seeks passionate professionals committed to serving clients. The role involves a Senior Analyst position within the Simplii Digital team, focusing on enhancing digital banking experiences. Key responsibilities include managing Adobe and Google Analytics frameworks, driving digital analytics initiatives, creating reports, and collaborating with cross-functional teams to ensure data-driven decisions.

Candidates should have tech-savvy skills, experience in JavaScript, and familiarity with digital analytics tools like Google Analytics and Adobe Marketing Cloud. CIBC promotes a supportive and flexible work environment with benefits focused on employee growth and well-being. The company values inclusivity and seeks a diverse range of applicants.