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Senior Content Copywriter – Royal Bank of Canada – Toronto, ON

Company: Royal Bank of Canada

Location: Toronto, ON

Expected salary:

Job date: Tue, 03 Jun 2025 23:28:41 GMT

Job description: Job SummaryJob DescriptionAbout RBCxRBCx pursues big, bold ideas and leverages RBC’s extensive experience, networks, and capital to help shape what’s next. Our three pillars – Banking, Platform, and Ventures – combine to support tech businesses of all sizes and stages, making us the go-to backer of Canadian innovation. Our people are our most valuable assets, which is why we invest deeply in making sure RBCx isn’t just a place to work, but a place to belong. We’re currently looking for ambitious trailblazers and curious minds who want to help grow the next generation of Canadian tech companies. If that’s you, we can’t wait to connect.What is the Opportunity?We are looking for a talented content copywriter to join our team and create engaging, high-quality content across a variety of formats and channels. This role will involve crafting both long-form style articles (blogs, newsletters, thought leadership articles/papers) and short, conversion-focused copy (onboarding content, activation emails, etc.). You will need to be adaptable, shifting your writing style to meet the unique needs of each brand and project (tone, style, objectives) to serve B2B and B2C sectors, including small business, healthcare, banking and consumer markets.This critical role will split their time between: Long form relationship focused writing (~40%); Journalistic thought leadership research and writing (~30%); Optimizing content strategically (~15%), and; Short form conversion focused writing (~15%).What will you do?Write and edit a wide range of content such as articles, briefs, blog posts, ebooks, website content, and other marketing related contentCreate high-converting email copy for newsletters and customer journeysCollaborate with teams across creative and product design, marketing and CX/research to bring content ideas to life anchor with proprietary insightsImplementing SEO, AIO and conversion best practices in digital content writingProofread materials for grammar, spelling, punctuation, consistency, flow, style, formatting, clarity of message and factual correctnessWhat will you need?Must Haves8+ years of combined experience working as a writer and editorA portfolio that demonstrates stellar writing and editing skillsFamiliarity with best practices for SEO, AIO, editorial, and ad copyAbility to write for multiple audiences and clients on a variety of topicsInterviewing and news gathering skills with instincts to draw out subjects and gather relevant information for a storyWell-versed in CP styleAbility to work in a collaborative, supportive way with cross-functional teamsNice-to-HavesUndergraduate degree in English, Communications, Journalism or a related field, or the equivalent work experienceExperience as a writer or editor in a newsroom, media organization, or business with a significant investment in developing and publishing highly researched thought leadershipUnderstanding of Google Analytics or other content analytic tools to track success metrics such as open rates, duration on page, etc.Fluent in French or experienced in writing or editing for French-speaking marketsWhat’s in it for you?We thrive on the challenge to be our best, progressive thinking to keep growing and working together to deliver trusted advice to help our clients thrive and communities prosper. We care about each other, reaching our potential, making a difference to our communities, and achieving success that is mutual.A comprehensive Total Rewards Program including bonuses and flexible benefits, competitive compensation, commissions, and stock where applicableA remote working environmentThe tools you need to stay connected, work collaboratively, and design efficientlyA dedicated Team Leader who will support, coach, and work with you to develop an individual career growth planAbility to make a difference and lasting impactWork in an agile, collaborative, progressive, and high-performing team#RBCxJob Skills Content Strategy, Design Thinking Process, Digital Content, French Language, Journalism, News Gathering, Product Development Methodology, Proofreading, Publishing, Search Engine Optimization (SEO), User Experience (UX) Research, User Interface (UI) Design, Web Content, Writing, Writing NewslettersAdditional Job DetailsAddress: 20 KING ST W:TORONTOCity: TORONTOCountry: CanadaWork hours/week: 37.5Employment Type: Full timePlatform: PERSONAL & COMMERCIAL BANKINGJob Type: RegularPay Type: SalariedPosted Date: 2025-06-02Application Deadline: 2025-06-20Note: Applications will be accepted until 11:59 PM on the day prior to the application deadline date aboveInclusion and Equal Opportunity EmploymentAt RBC, we believe an inclusive workplace that has diverse perspectives is core to our continued growth as one of the largest and most successful banks in the world. Maintaining a workplace where our employees feel supported to perform at their best, effectively collaborate, drive innovation, and grow professionally helps to bring our Purpose to life and create value for our clients and communities. RBC strives to deliver this through policies and programs intended to foster a workplace based on respect, belonging and opportunity for all.Join our Talent CommunityStay in-the-know about great career opportunities at RBC. Sign up and get customized info on our latest jobs, career tips and Recruitment events that matter to you.Expand your limits and create a new future together at RBC. Find out how we use our passion and drive to enhance the well-being of our clients and communities at .

Job Summary Overview

Company: RBCx
Mission: To support innovation in Canadian tech by leveraging RBC’s resources.

Position: Content Copywriter
Role: Creating diverse, engaging content for various channels, including long-form articles and short, conversion-focused copy. The role involves adapting writing styles for different audiences and sectors such as healthcare and banking.

Key Responsibilities

  • Write and edit a variety of content (articles, briefs, email copy, etc.)
  • Collaborate with cross-functional teams for content development
  • Implement SEO and conversion best practices
  • Proofread for clarity and correctness

Required Qualifications

  • Experience: 8+ years in writing and editing
  • Skills: Strong writing portfolio, knowledge of SEO, interviewing abilities, familiarity with AP style
  • Collaboration: Ability to work within teams effectively

Nice-to-Haves

  • Degree in a related field
  • Experience in newsrooms or organizations focused on thought leadership
  • Proficiency in French and knowledge of analytics tools

Benefits

  • Comprehensive rewards package, including bonuses and flexible benefits
  • Remote working options
  • Support from a dedicated team leader
  • Opportunities for professional growth and impact

Employment Details

  • Location: Toronto
  • Hours: 37.5/week, Full-time
  • Application Deadline: June 20, 2025

Inclusive Workplace Commitment

RBC values diversity and inclusion as vital for growth and innovation. The company emphasizes a respectful culture that supports professional development.

Engagement

  • Join the RBC Talent Community for updates on career opportunities.

RBCx is looking for innovative minds to help propel Canadian tech companies forward. If interested, apply before the deadline!

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