Company: Canadian Tire

Location: Toronto, ON

Expected salary:

Job date: Sat, 17 May 2025 03:11:28 GMT

Job description: What You’ll Do:Triangle Retail Media is seeking a dynamic and detail-oriented Senior Data Scientist for our Data Science team. This new role involves developing and maintaining machine learning models for campaign measurement and audience creation and prediction. The ideal candidate will demonstrate exceptional analytical skills and development experience.Develop, enhance, and maintain machine learning models to measure the incremental impact of digital advertising campaigns and model new audiencesCreate classification and regression models using Google Cloud tools such as BigQuery, Vertex AI as well as standard packages such as Pandas, NumPy and SciKitLearnCode media mix and multi-touch attribution models using cutting-edge techniques to optimize media spend and channel usageBuild the framework for statistically sound campaign measurement, using the latest techniques in synthetic controls, audience inference and lift measurementCollaborate with other data science teams to integrate models into a standard MLOps framework, including CICD and monitoringWork closely with analysts, data scientists, and engineers to build and maintain efficient pipelines, processes, and monitoring solutions, ensuring maximal value is derived from new and existing data productsPerform advanced data analysis using SQL and Python (Pandas and NumPy)Collaborate with cross-functional teams to integrate data science solutions into business processesClearly and concisely communicate complex data findings and model results to both technical and non-technical stakeholdersWhat You Bring:Post-secondary education in computer science, statistics or machine learning. Master’s Degree or higher a plus3+ years experience in data science, analytics and/or measurement within retail media, digital media, marketing or advertisingProficiency with CI/CD tools such as Git, GitHub, and GitHub ActionsStrong skills in Python (including NumPy and Pandas) and SQL; experience with TensorFlow and PyTorch is highly desirableHands-on experience with Google Cloud technologies such as BigQuery, Vertex AI, Google Cloud Storage, and LookerCertifications in Google Cloud or AWS are a plusWhy Join Us?Opportunity to work at the cutting edge of retail media advertising technologyCollaborate with a dynamic team of professionals dedicated to innovation and excellenceCompetitive salary package with comprehensive benefitsCareer growth opportunities within a rapidly expanding organizationIf you are passionate about transforming retail media advertising through innovative applications of statistics and machine learning techniques on Canada’s largest 1st party dataset and have the expertise to drive success in this field, we invite you to apply for this exciting opportunity at Triangle Retail Media.Located at the vibrant Yonge & Eglinton campus in mid-town Toronto, this role requires a 4-day in-office commitment.About Triangle Retail MediaAre you looking for a career-defining opportunity to work for one of the fastest-growing Retail Media Networks in Canada? You’ve arrived at just the right place! At Triangle Retail Media (TRM) we put the customer first in everything we do. We use data-driven insights about customer preferences, behavior, purchase trends, and media consumption to deliver highly-effective, customized marketing solutions for brand marketers and media agencies alike.At the core of our Retail Media offering is the Triangle Loyalty program, which boasts over 11 million active members, allowing us to deeply understand our customers, personalize our strategies, and measure the impact of paid advertising on brand metrics and sales across all of Canadian Tire Corporation’s retail banners. We are looking for high-achievers with a builder’s mindset – individuals who can support the business in multiple areas, be mentally flexible and take pride in creating new process and solutions in an agile, entrepreneurial, exciting environment. #LI-AG2About UsCanadian Tire Corporation, Limited (“CTC”) is one of Canada’s most admired and trusted companies. With more than 90 Owned Brands, 1,700 retail locations, financial services, exemplary e-commerce capabilities, and exciting market-leading merchandising strategies. We dream big and work as one to innovate with purpose for our customers at every level of our business, investing in new technologies and products, and doubling down on top talent to drive the company forward. We offer competitive salaries and wages to CTC employees, as well as store discounts, supported learning through our Triangle Learning Academy, Canadian Tire Profit Sharing, and retirement and savings programs for eligible employees. As part of our enhanced flex benefits program, we offer mental health benefits in the amount of $5,000 per year for benefits-eligible employees and their families, including total well-being, and mental health tools and resources for all employees. Join us in helping to make life in Canada better through living and working our Core Values: we are innovators and entrepreneurs at our core, outcomes drive us, inclusion is a must, we are stronger together and we take personal responsibility. It is an especially exciting time to join CTC and its family of companies where career opportunities are wide-ranging! Join us, where there’s a place for you here.Our Commitment to Diversity, Inclusion and BelongingWe are committed to fostering an environment where belonging thrives, and diversity, inclusion and equity are infused into everything we do. We believe in building an organizational culture where people are consistently treated with dignity while respecting individual religion, nationality, gender, race, age, perceived ability, spoken language, sexual orientation, and identification. We are united in our purpose of being here to help make life in Canada better.AccommodationsWe stand firm in our Core Value that inclusion is a must. We welcome and encourage candidates from equity-seeking groups such as people who identify as racialized, Indigenous, 2SLGBTQIA+, women, people with disabilities, and beyond. Should you require any accommodation in applying for this role, or throughout the interview process, please make them known when contacted and we will work with you to help meet your needs.

Job Summary: Senior Data Scientist at Triangle Retail Media

Role Overview:

Triangle Retail Media is looking for a Senior Data Scientist to join their Data Science team. This position focuses on developing and maintaining machine learning models for measuring campaign effectiveness and creating audience predictions.

Key Responsibilities:

• Develop, enhance, and maintain machine learning models to assess digital advertising campaign impacts.
• Employ tools like Google Cloud (BigQuery, Vertex AI) and standard packages (Pandas, NumPy, SciKitLearn) for model creation.
• Build media mix and multi-touch attribution models for optimizing advertising spend.
• Establish frameworks for accurate campaign measurement using advanced statistical techniques.
• Collaborate with cross-functional teams to integrate data solutions into business processes and ensure efficiency.
• Conduct advanced data analyses and communicate findings effectively to both technical and non-technical stakeholders.

Qualifications:

• Post-secondary education in computer science, statistics, or machine learning; a Master’s Degree is a plus.
• 3+ years of experience in data science, particularly in retail or digital media.
• Proficiency in Python, SQL, and experience with Google Cloud technologies.
• Knowledge in CI/CD tools (Git, GitHub) and familiarity with machine learning frameworks (TensorFlow, PyTorch) preferred.

Why Join Triangle Retail Media?

• Work in a cutting-edge retail media advertising environment.
• Competitive salary and benefits.
• Opportunities for career growth.
• Collaborative, innovative team atmosphere.

Company Culture:

Triangle Retail Media is part of Canadian Tire Corporation, promoting a customer-first ethos. They emphasize innovation, diversity, inclusion, and creating an accommodating workplace for all employees.

Work Location:

This role is based in Toronto and requires a 4-day in-office commitment.

Conclusion:

Triangle Retail Media offers a dynamic opportunity for individuals passionate about leveraging data science to influence retail media advertising. They seek proactive, skilled candidates ready to contribute and grow within a rapidly evolving industry.