Company: Flexstaf IT

Location: Toronto, ON

Expected salary:

Job date: Tue, 11 Feb 2025 23:28:28 GMT

Job description: Senior Digital Analytics Implementation SpecialistA dynamic opportunity is available for an experienced professional to lead the implementation of digital analytics solutions. This role focuses on defining measurable goals, key performance indicators (KPIs), and executing analytics strategies across multiple digital platforms. The ideal candidate will play a key role in data-driven decision-making, ensuring seamless data collection and insightful reporting.Key Responsibilities:

• Collaborate with various teams to establish tracking requirements and reporting priorities.
• Develop dashboards and reports to communicate key metrics effectively.
• Define business requirements to implement an analytics methodology using a tag management system.
• Provide guidance on best practices for digital analytics tagging, implementation, quality assurance (QA), and reporting.
• Ensure accurate data flow from digital properties into analytics platforms and marketing tools.
• Conduct periodic audits of analytics implementations, identifying areas for optimization.
• Support teams in understanding available data and deriving insights for strategic decisions.
• Maintain expertise in digital analytics tools and integration requirements, with a focus on Adobes suite of products.
• Configure analytics report suites and ensure compliance with data collection standards.
• Work with technologies such as HTML, JavaScript, React, and debugging tools for analytics implementation.

Qualifications & Experience:

• A degree in Computer Science or a related technical field.
• At least five years of experience in analytics implementation for high-traffic digital platforms.
• Strong understanding of database structures and SQL.
• Proficiency in web development, including JavaScript and related frameworks.
• Ability to work both independently and collaboratively within a team.
• Passion for data-driven insights and analytics.

Preferred Skills:

• Experience with agile methodologies and iterative development cycles.
• Extensive background in Adobe Analytics, Adobe Launch, and related platforms.
• Familiarity with Adobe Experience Platform, Adobe Target, Customer Journey Analytics, and Campaign Classic.

The Senior Digital Analytics Implementation Specialist role involves leading the implementation of digital analytics solutions, defining measurable goals and KPIs, and executing analytics strategies across multiple platforms. Responsibilities include collaborating with teams, developing dashboards and reports, establishing tracking requirements, and ensuring accurate data flow. The ideal candidate will have a degree in Computer Science, at least five years of analytics implementation experience, proficiency in web development, and a passion for data-driven insights. Preferred skills include experience with Adobe Analytics, Adobe Launch, and related platforms, as well as familiarity with Adobe Experience Platform, Adobe Target, Customer Journey Analytics, and Campaign Classic.