Company: Citylitics

Location: Toronto, ON

Expected salary:

Job date: Tue, 22 Jul 2025 22:24:42 GMT

Job description: to drive product usage and feature adoption, especially for new AI products. Digital Marketing Channel Expertise… of your kitchen tap that you wash your family’s food with and it’s the energy that heats our homes and powers our digital lifestyles…

To drive product usage and feature adoption for new AI products, emphasize the everyday relevance and transformative impact of these tools. Highlight how they can simplify tasks, enhance efficiency, and improve decision-making—much like essential utilities in daily life, such as water and energy. Use relatable analogies to connect product features with users’ routines, showcasing how AI can seamlessly integrate into their lives and enhance their experiences. Educate users on benefits through targeted digital marketing, emphasizing ease of use and real-world applications to encourage exploration and engagement with the new product.