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Social Media Coordinator for busy Modeling Agency


Social Media Coordinator for busy Modeling Agency

Job Description

MAX Agency has successfully been in business for over 20 years in Toronto.

MAX Agency is seeking a Social Media ad Specialist/Coordinator

The selected applicant will be someone who is willing to take initiative and become a champion for social media advertising, outreach, communication and brand awareness.

Candidate will:

Manage and monitor all social media platforms – with the objective to drive traffic from social media channels to MAX agency website

Create effective ads on Instagram, Google AdWords, TicToc etc to generate traffic and online awareness

Keyword and Search Engine Optimization

Create and execute fresh and relevant social media content

Consistently manage a content calendar and spreadsheet (prepare content in advance to be approved)

Engage with audience, leaving no comment unanswered, to foster a positive community and humanize the brand with personality and reliability

Increase social media following and actively recruit talent via social outreach

Review user generated comments and posts in a quick and timely manner

Gather, report and analyze social media metrics and results (trial and error)

Curate a short term and long term social media strategy – including topics such as Throwback Thursday, Model Monday, Women Crush Wednesday, Man Crush Monday, Tip Tuesday, Travel Tuesday etc.

Provide insights from the industry – follow industry and client events, trends and news

Come up with creative partnerships/B2B with local brands/businesses

Assist with creation of images to support social content

Must work confidently with social media tools (i.e. hootsuite, google analytics)

Strategize with the internal team to develop social media initiatives and promotions – communicate internally to understand what is happening within the agency

Create proposal/presentation outlining the services company offers. Pitch services to businesses in the GTA.

Book/schedule trade shows, night clubs, street festivals to scout potential talent at.

Create contests to generate qualified talent applicants.


College diploma, at a minimum

Educational background in Social Media or Digital Marketing, Communications

Must have at least 2 years experience with creating ads on Facebook/Instagram & Google AdWords

Excellent command of (written) English, including strong copywriting and editing skills

Experience with Photoshop, Adobe, FinalCut Pro an asset

We thank you for your interest, but only suitable candidates will be contacted.

Job Type: Full-time

*Health care benefits available after 3 month probationary period. MAX Agency will pay 50% of premium

Job Type: Full-time

Salary: $34,000.00 per year


  • Extended health care


  • 8 hour shift
  • Monday to Friday
  • On call


  • Social Media Marketing: 1 year (required)

Work remotely:

  • No


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