Company: Dufry
Location: Orlando, FL
Expected salary: $54495 – 64946 per year
Job date: Tue, 01 Jul 2025 22:16:57 GMT
Job description:
Job Description: Marketing Program Coordinator
Position Overview:
We are seeking a detail-oriented and proactive Marketing Program Coordinator to join our dynamic team. This role will focus on implementing marketing programs as directed by the OSC (Operational Strategy Committee) or in alignment with brand initiatives. The ideal candidate will be instrumental in supporting our development goals while aligning with our overarching business objectives.
Key Responsibilities:
-
Program Implementation: Execute marketing programs and campaigns as specified by the OSC, ensuring adherence to brand guidelines and strategic goals.
-
Compliance Management: Maintain compliance with all relevant industry standards, regulations, and company policies throughout marketing initiatives.
-
Collaboration: Work closely with cross-functional teams, including sales, product development, and customer service, to ensure a cohesive approach to marketing efforts.
-
Performance Tracking: Monitor and analyze campaign performance, collecting data that informs future marketing strategies and initiatives.
-
Creative Strategy Support: Assist in the development and refinement of marketing materials, ensuring they meet brand standards and resonate with target audiences.
-
Feedback Integration: Gather feedback from internal and external stakeholders to improve marketing initiatives and contribute to continuous improvement efforts.
Development Goals:
-
Build expertise in marketing strategies and tools to enhance the effectiveness of programs.
-
Foster strong analytical skills to assess campaign performance and make data-driven recommendations.
-
Enhance project management abilities to coordinate multiple marketing initiatives effectively and on schedule.
Business Goals:
-
Contribute to the increase of brand awareness and market share through successful execution of marketing initiatives.
-
Support the achievement of sales targets by aligning marketing strategies with business objectives.
-
Aid in the establishment of long-term customer relationships and retention through targeted marketing efforts.
Qualifications:
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- Proven experience in marketing or project coordination.
- Strong communication and interpersonal skills.
- Proficiency in data analysis and marketing software/tools.
- Ability to work collaboratively in a fast-paced environment.
Join us to contribute to our mission of elevating brand presence and driving business growth through innovative marketing strategies!