At Interaxon, we develop engaging experiences using brain-sensing technology. We are a passionate team of researchers, technical experts and scientists building the world’s leading science-based brain platform to empower personal transformation through human-centred innovation. Our Muse headbands are designed to make meditation easier and provide real-time audio and visual feedback on your meditative state through the Muse companion app. www.choosemuse.com

As a Freelance SEO Copywriter at Interaxon, you’ll help us drive traffic to our website in the form of blogs, articles, and e-books, crafting a unique voice for the brand with original researched based content to support our marketing strategy. You are an expert in SEO copywriting, with an interest and deep understanding of the neuroscience and health/wellness sectors, taking careful consideration to keyword density and prominence as well as tone, style and readability. You will research product attributes, competitive keywords and content landscape; help develop on-site SEO campaigns; and monitor searcher and customer behaviours.

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What you’ll be doing: *

• Consistently create accurate, compelling long-form copy free of spelling, grammatical and formatting errors that not only highly informative, but helps persuade the reader to move deeper into our content towards conversion
• SEO Copywriting, providing ongoing SEO content in the form of blogs, articles, e-books, promotional content, and all other advertising materials
• Independently research and develop original content such as neuroscience, scientific research based blogs, articles, and long-form information products (e-books)
• Adding value to our customer’s experience as well as boosting overall SEO performance
• Effectively taking and implementing direction from the Marketing team
• Learn and adhere to brand guidelines, craft the brand narrative and write in the brand voice with sophisticated, friendly, unique and warm copy supported by SEO keywords
• Create copy that reflects the vision and goals of the company
• Collaborate with interdepartmental teams to develop custom pieces that support the overall marketing strategy

Your skills and experience:

• Bachelor’s degree in Marketing, Advertising, Journalism or a related field (Preferred)
• Relevant Website Content Creation: 2 years (Required)
• SEO Web Development: 2 years (Required)
• Google AdWords certification
• Working knowledge of SEM, SEO, blogging, and social media platforms
• Experience and a deep understanding in the health/wellness sector
• Must have a genuine interest in meditation/mindfulness and health and wellness
• Experience writing keyword-rich, compelling, and unique content for products, services and articles
• Experience with social media marketing/ content marketing and influencer outreach
• Experienced, self-directed, detail-oriented professional
• Possess a solid grasp of keyword research fundamentals
• Displays a solid understanding of marketing principles and brand/product positioning strategies
• BONUS: Ability to break complex scientific concepts into layman’s terms (without becoming inaccurate) and easy-to-digest chunks of information
• BONUS: Previous ecommerce content marketing experience

Job Type:

• Freelance Contract

This role is remote-friendly, with a preference for candidates based in Canada.

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What we offer: *

Our collaborative culture is an extension of our vision to empower personal transformation to improve lives and change the world. We have a flexible working environment, ongoing work from home options, weekly team meditations and Zoom yoga, and a commitment to keeping connected while working apart. Join a team passionate about making a difference.

Interaxon is a company fueled on innovation and inclusion. We believe that diversity is an essential part of our workplace culture, and we continue to grow our team through equal opportunity and barrier-free recruitment. Additionally, if you require any accommodations during the selection process, please let us know!

Note: We suggest adding “apps.bamboohr.com” to your contact list so you don’t miss any emails from us regarding your application.

Job Type: Full-time

Work Location: Multiple Locations