Company: Mutual of Omaha Mortgage
Location: Orlando, FL
Expected salary: $150000 per year
Job date: Sat, 26 Apr 2025 01:09:47 GMT
Job description:
Job Description: Brand Recognition Leader
Company Overview:
Join a prestigious Fortune® 300 organization, established in 1909, renowned for its world-class sales, marketing, and operations. We are committed to innovation and excellence, continually setting industry standards and driving brand recognition.
Position Overview:
We are seeking a dynamic Brand Recognition Leader to elevate our brand’s visibility and reputation in a competitive marketplace. This role will require a strategic thinker with a proven track record in marketing and brand management. As a leader in this domain, you will collaborate with cross-functional teams to develop and execute initiatives that enhance our brand identity and market positioning.
Key Responsibilities:
- Strategic Planning: Develop and implement comprehensive brand recognition strategies aligned with organizational goals.
- Market Analysis: Conduct thorough market research to identify trends, customer needs, and competitive landscape.
- Campaign Development: Design innovative marketing campaigns that effectively communicate our brand values and resonate with target audiences.
- Collaboration: Work closely with sales, operations, and other departments to ensure cohesive branding across all platforms.
- Performance Metrics: Establish and monitor key performance indicators (KPIs) to assess the effectiveness of branding initiatives.
- Stakeholder Engagement: Build relationships with internal and external stakeholders to foster brand advocacy.
Qualifications:
- Bachelor’s degree in Marketing, Business, or related field; MBA preferred.
- 7+ years of experience in brand management, marketing, or related areas.
- Proven ability to develop and execute successful marketing strategies.
- Strong analytical skills with a data-driven approach to decision-making.
- Excellent communication and leadership skills.
Why Join Us?
Be part of a legacy company that values innovation and excellence. We offer competitive pay, comprehensive benefits, and opportunities for professional growth. If you are passionate about transforming brand recognition and making a significant impact, we want to hear from you!