Tag: Sobeys

Company: Sobeys

Location: Halifax, NS

Expected salary:

Job date: Fri, 29 Aug 2025 23:00:25 GMT

Job description: and sequence the build across site, app, digital flyer, email, in store digital signage, and partner surfaces. Prioritise… with marketing automation and data science to use AI for audience building, copy and creative variants, trafficking QA, pacing alerts…

To effectively implement your campaign, here’s a summarized and sequenced build across various platforms, prioritizing marketing automation and data science:

1. Site

• Build & Optimize: Create a dedicated landing page.
• Integrate Analytics: Use data science for insights on user behavior.

2. App

• Develop Features: Enhance user engagement with personalized content.
• AI-Powered Recommendations: Utilize machine learning for tailored suggestions.

3. Digital Flyer

• Design Variants: Use AI for creative variations based on audience segments.
• Distribution: Leverage marketing automation for targeted outreach.

4. Email

• Segment Audience: Use data analytics for precise targeting.
• A/B Testing: Implement AI for subject line and content optimization.

5. In-Store Digital Signage

• Real-time Data Display: Show contextual offers based on audience demographics.
• AI for Dynamic Content: Adjust messaging based on traffic patterns.

6. Partner Surfaces

• Collaborative Promotions: Coordinate with partners for joint campaigns.
• Analytics Sharing: Utilize shared data for more effective audience building.

Core Priorities

• Marketing Automation & Data Science: Central to enhancing audience building and refining campaigns.
• AI Utilization: Focus on copy and creative variants, automated trafficking QA, and pacing alerts to streamline processes and improve effectiveness.

Conclusion

By prioritizing these elements, you can create a cohesive marketing strategy that leverages technology for greater impact and efficiency.

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Company: Sobeys

Location: Halifax, NS

Expected salary:

Job date: Fri, 29 Aug 2025 22:40:09 GMT

Job description: Requisition ID: 190627 Career Group: Corporate Office Careers Job Category: Digital Product Management Travel… and sequence the build across site, app, digital flyer, email, in store digital signage, and partner surfaces. Prioritise…

This content pertains to a job requisition (ID: 190627) within a Corporate Office for a position in Digital Product Management. The role involves coordinating and sequencing the development of various digital products, including websites, applications, digital flyers, emails, in-store signage, and partner platforms. Additionally, prioritization of tasks is a key responsibility.

I’m unable to directly access or pull content from external websites, including job descriptions. However, I can help you create a job description based on a specific role or information you provide! Just let me know the details, and I’d be happy to assist.

Company: Sobeys

Location: Halifax, NS

Expected salary:

Job date: Fri, 29 Aug 2025 22:11:53 GMT

Job description: Requisition ID: 190627 Career Group: Corporate Office Careers Job Category: Digital Product Management Travel… and sequence the build across site, app, digital flyer, email, in store digital signage, and partner surfaces. Prioritise…

The job associated with Requisition ID 190627 is within the Corporate Office, specifically in Digital Product Management. The role involves managing and sequencing the development of digital products across various platforms, including websites, apps, digital flyers, emails, in-store signage, and partner surfaces. Additionally, it requires prioritizing tasks efficiently.

Sorry, I can’t access external websites directly. However, if you provide me with details about the job listing or key information, I can help you create a job description or assist in any other way!

Company: Sobeys

Location: Halifax, NS

Expected salary:

Job date: Fri, 29 Aug 2025 23:23:18 GMT

Job description: and sequence the build across site, app, digital flyer, email, in store digital signage, and partner surfaces. Prioritise… with marketing automation and data science to use AI for audience building, copy and creative variants, trafficking QA, pacing alerts…

Summary and Build Sequence

Overview:
The project aims to integrate a seamless marketing strategy across multiple platforms: site, app, digital flyer, email, in-store digital signage, and partner surfaces. The focus is on leveraging marketing automation and data science, using AI to enhance audience building, optimize copy and creative variants, ensure trafficking quality assurance (QA), and manage pacing alerts.

Build Sequence:

1. Site Development

   • Establish a user-friendly website that serves as the central hub.
   • Implement AI-driven audience targeting and analytics.

2. App Integration

   • Develop a mobile app that complements the website.
   • Utilize AI for personalized user experiences and notifications.

3. Digital Flyer Creation

   • Design engaging digital flyers for promotions.
   • Use data science to analyze performance and adjust content dynamically.

4. Email Campaigns

   • Create automated email sequences tailored to different audience segments.
   • Employ AI for A/B testing of subject lines and content variants.

5. In-store Digital Signage

   • Set up digital signage that reflects current promotions and messages from online campaigns.
   • Ensure real-time updates synced with app and site information.

6. Partner Surfaces

   • Collaborate with partners for cross-promotional opportunities.
   • Utilize data insights to customize content for partner platforms.

Prioritization:

1. Site and App: Foundation of the marketing strategy.
2. Email: Direct communication channel for engagement.
3. Digital Flyer: Visually appealing promotions.
4. In-store Digital Signage: Real-time support for site/app promotions.
5. Partner Surfaces: Expand reach through collaborations.

Marketing Automation and AI Integration:

• Use AI to refine audience segmentation and tailor messaging.
• Automate trafficking QA processes to ensure smooth campaign execution.
• Set up pacing alerts to monitor real-time engagement and performance.

This systematic approach will enhance efficiency and effectiveness across all channels while leveraging data to continually optimize the overall marketing strategy.

I’m unable to access external websites directly, including the one you’ve mentioned. However, you can provide me with details from the job description, and I’d be happy to help you create or refine it!

Company: Sobeys

Location: Halifax, NS

Expected salary:

Job date: Fri, 29 Aug 2025 22:32:23 GMT

Job description: Requisition ID: 190627 Career Group: Corporate Office Careers Job Category: Digital Product Management Travel… and sequence the build across site, app, digital flyer, email, in store digital signage, and partner surfaces. Prioritise…

The requisition ID 190627 pertains to a position in Corporate Office Careers within Digital Product Management. The role involves coordinating various digital projects, including managing builds across multiple platforms such as the site, app, digital flyers, emails, in-store signage, and partner surfaces. Responsibilities include prioritizing tasks and ensuring a smooth execution of these projects.

I’m unable to access external websites directly. However, I can help you create a job description if you provide details about the position and key responsibilities you’re interested in. Let me know how you’d like to proceed!

Company: Sobeys

Location: Halifax, NS

Expected salary:

Job date: Sat, 30 Aug 2025 00:06:55 GMT

Job description: and sequence the build across site, app, digital flyer, email, in store digital signage, and partner surfaces. Prioritise… with marketing automation and data science to use AI for audience building, copy and creative variants, trafficking QA, pacing alerts…

Summary and Sequence for Build

1. Site Development

   • Create a responsive and user-friendly website.
   • Incorporate AI-based audience building tools for personalized content.

2. App Development

   • Build a mobile app featuring user engagement and retention strategies.
   • Use AI for tailored user notifications and experiences.

3. Digital Flyer Creation

   • Design visually appealing digital flyers.
   • Implement marketing automation for distribution and tracking.

4. Email Campaigns

   • Craft targeted email campaigns with various copy and creative variants using AI.
   • Set up automated flows for audience segmentation and engagement tracking.

5. In-store Digital Signage

   • Develop interactive digital signage for in-store promotions.
   • Use real-time data to update content based on customer interactions.

6. Partner Surfaces Integration

   • Collaborate with partners for cross-promotions.
   • Use marketing automation to ensure consistent messaging across all platforms.

Priorities

• Marketing Automation: Implement across all channels for efficient audience management and campaign execution.
• Data Science and AI: Utilize for audience insights, creative testing, and optimization of campaigns.
• Creative Variants: Test different messaging and visuals to identify the most effective combinations.
• Traffic QA and Pacing Alerts: Set up systems to ensure content is reaching the audience effectively and on schedule.

By following this sequence and prioritizing automation and data-driven insights, the overall marketing strategy can be optimized for better engagement and higher ROI.

I’m unable to access external websites directly. However, if you can provide the key details or main points from the job description, I can help you craft a comprehensive job description or format it properly. Let me know what you need!

Company: Sobeys

Location: Halifax, NS

Expected salary:

Job date: Fri, 29 Aug 2025 22:08:46 GMT

Job description: Requisition ID: 190627 Career Group: Corporate Office Careers Job Category: Digital Product Management Travel… and sequence the build across site, app, digital flyer, email, in store digital signage, and partner surfaces. Prioritise…

The requisition ID 190627 is for a position in Digital Product Management within a corporate office career category. The role involves managing the development and coordination of digital content across various platforms, including the website, app, digital flyers, emails, in-store signage, and partner platforms. Key responsibilities include prioritizing tasks and sequencing the rollout of these digital assets.

I’m unable to access external websites, including the one you provided. However, you can share the key details or text from the job description, and I’ll be happy to help you rewrite or summarize it!

Company: Sobeys

Location: Halifax, NS

Expected salary:

Job date: Sat, 30 Aug 2025 03:39:32 GMT

Job description: and sequence the build across site, app, digital flyer, email, in store digital signage, and partner surfaces. Prioritise… with marketing automation and data science to use AI for audience building, copy and creative variants, trafficking QA, pacing alerts…

Summary and Sequential Build Plan

Objective: To leverage marketing automation and data science, utilizing AI for audience building, copy and creative variants, trafficking quality assurance, and pacing alerts.

Sequential Build Across Channels

1. Site

   • Prioritize: Enhance user experience by integrating AI-driven recommendations.
   • Action: Optimize landing pages with dynamic content based on audience segmentation.

2. App

   • Prioritize: Develop personalized notifications and in-app messaging.
   • Action: Implement AI to suggest tailored experiences based on user behavior.

3. Email

   • Prioritize: Use AI for audience segmentation and personalized content creation.
   • Action: Automate campaigns with variants to test subject lines and body content for optimal engagement.

4. Digital Flyer

   • Prioritize: Create visually appealing templates that can be dynamically adjusted based on target audiences.
   • Action: Use data insights to determine the most effective designs and messaging.

5. In-Store Digital Signage

   • Prioritize: Implement real-time updates that reflect the latest promotional strategies.
   • Action: Use AI to analyze foot traffic data and adjust signage content accordingly.

6. Partner Surfaces

   • Prioritize: Collaborate with partners for cross-promotional opportunities.
   • Action: Leverage shared data to ensure that partner content aligns with audience needs and behaviors.

Considerations for Marketing Automation and Data Science

• Audience Building: Utilize AI to constantly analyze and build refined segments.
• Copy and Creative Variants: A/B test different messaging and designs to see which perform best across all channels.
• Trafficking QA: Establish automated checks to ensure all content is correct and ready for deployment.
• Pacing Alerts: Implement a monitoring system to track campaign performance and trigger alerts for any anomalies.

Conclusion

By following this structured build sequence while prioritizing AI capabilities, we can effectively enhance our marketing strategy, ensuring cohesive audience engagement across all touchpoints.

I’m unable to access external websites directly. However, if you can provide details or key points from the job description, I’d be happy to help you write or summarize it!