Tag: Subscriber

Company: HarperCollins

Location: Toronto, ON

Expected salary:

Job date: Fri, 01 Aug 2025 22:51:26 GMT

Job description: Overview:Job Title: Marketing Coordinator – Subscriber AcquisitionDepartment(s): Direct-To-ConsumerReports to: Manager – Member AcquisitionJob PurposeTo plan, coordinate and execute direct marketing acquisition programs in paid channels including direct mail, digital, and alternate media to support the Direct to Consumer group’s financial objectives. Responsibilities:Planning (15%)

• Assists the Manager with the development of bulk and test marketing plans to meet subscriber acquisition program objectives for direct mail, digital, and alternate media programs.

Execution (70%)

• Coordinates the development of promotional materials to ensure stated objectives and deadlines are met. This includes reviewing creative copy, generating copy approval outlines, monitoring the approval process, and writing production instructions.
• Proofreads all promotional materials at each creative stage to ensure the final product meets the necessary requirements.
• Sets up, maintains, and communicates campaign overview details to internal and external stakeholders to ensure all offers are executed in a timely and accurate manner.
• Generates and processes campaign documents such as promotional details, campaign progress reports, spending reports and purchase orders.
• Monitors live campaigns to validate effectiveness and ensure execution is aligned with expectations.

Operational Effectiveness (5%)

• Reviews processes and operational aspects of all paid Acquisition programs that will contribute to increased efficiency, cost savings and innovation.
• Recommend methods to reduce complexity through innovation or creative process efficiencies.

Reporting (10%)

• Monitors, reports and presents campaign results at applicable stages for all programs.

Qualifications:

• Post-secondary diploma/degree in Business/Marketing or related discipline
• 0 to 2 years progressive experience in Marketing (developing and executing Direct Marketing campaigns is an asset)
• Proficiency with Microsoft Office applications (Word, Excel, PowerPoint and Outlook)
• Proficiency with project management tools like Trello, Airtable, or Asana is an asset.
• Exceptional organization skills and ability to manage multiple priorities under tight deadlines
• Detail oriented with the ability to coordinate complex campaigns under tight deadlines
• Creative thinking skills to assist with developing innovative marketing plans and problem solving

About HarperCollins Canada and HarlequinHarlequin is a leading publisher of commercial fiction and narrative nonfiction. We publish more than 100 titles a month that reach audiences globally. Encompassing highly recognizable imprints that span a broad number of genres, we are home to many award-winning New York Times and USA TODAY bestselling authors. Harlequin is a division of HarperCollins Publishers, the second-largest consumer book publisherin the world. Through HarperCollins’s global publishing program, Harlequin titles are published in 17 countries and 16 languages.Known worldwide for the quality of its list, HarperCollins Canada is the proud home of many bestselling and award-winning authors, including Esi Edugyan, Heather O’Neill, and Lawrence Hill. It is our vision to publish the best books of our generation and to work with authors over the length and breadth of their careers. Our authors are at the centre of everything we do. In addition to the Canadian publishing program, HarperCollins Canada is responsible for the sales, marketing, and publicity of HarperCollins titles from around the globeHarperCollins Canada and Harlequin are Equal Opportunity Employers committed to equal employment opportunities. Employment decisions are based on job requirements and the skills,knowledge, and experience of the candidate, regardless of any other factors unrelated to job performance.We are also committed to ensuring that the accessibility needs of candidates and employees are considered and accommodated during the recruitment process.We thank all applicants for their interest, however, only those candidates selected for an interview will be contacted.

Job Summary: Marketing Coordinator – Subscriber Acquisition

Department: Direct-To-Consumer
Reports to: Manager – Member Acquisition

Purpose:
The Marketing Coordinator will plan, coordinate, and execute direct marketing acquisition programs across various paid channels to support financial goals.

Key Responsibilities:

• Planning (15%): Assist in developing marketing plans for subscriber acquisition through direct mail, digital media, and alternative channels.

• Execution (70%):

  • Oversee creation of promotional materials, ensuring deadlines and objectives are met.
  • Proofread and monitor approval processes for all marketing content.
  • Maintain communication with stakeholders regarding campaign details.
  • Generate campaign documents and monitor their execution and effectiveness.

• Operational Effectiveness (5%): Analyze paid acquisition processes for efficiency and suggest improvements.

• Reporting (10%): Track and present campaign results at various stages.

Qualifications:

• Post-secondary diploma/degree in Business/Marketing or related field.
• 0-2 years of experience in marketing, particularly in direct marketing campaigns.
• Proficient in Microsoft Office; familiarity with project management tools is a plus.
• Strong organizational skills and attention to detail.
• Creative thinking abilities for innovative marketing strategies.

About the Company:
HarperCollins Canada and its division Harlequin are leading publishers known for a diverse range of bestsellers. They publish globally and are committed to quality and author support throughout their careers. The organizations are equal opportunity employers focused on inclusivity and accessibility in hiring.

Note: Only selected candidates will be contacted for interviews.

Company: HarperCollins

Location: Toronto, ON

Expected salary:

Job date: Fri, 01 Aug 2025 22:54:47 GMT

Job description: Overview Job Title: Marketing Coordinator – Subscriber Acquisition Department(s): Direct-To-Consumer Reports… to: Manager – Member Acquisition Job Purpose To plan, coordinate and execute direct marketing acquisition programs in paid…

Job Title: Marketing Coordinator – Subscriber Acquisition
Department: Direct-To-Consumer
Reports to: Manager – Member Acquisition

Job Purpose:
The Marketing Coordinator is responsible for planning, coordinating, and executing direct marketing acquisition programs, focusing on paid strategies to increase subscriber numbers.

Company: HarperCollins

Location: Toronto, ON

Expected salary:

Job date: Sat, 02 Aug 2025 04:21:39 GMT

Job description: Overview Job Title: Marketing Coordinator – Subscriber Acquisition Department(s): Direct-To-Consumer Reports… to: Manager – Member Acquisition Job Purpose To plan, coordinate and execute direct marketing acquisition programs in paid…

Job Overview: Marketing Coordinator – Subscriber Acquisition

Department: Direct-To-Consumer
Reports to: Manager – Member Acquisition

Purpose:
The role involves planning, coordinating, and executing direct marketing acquisition programs focused on paid strategies to increase subscriber numbers.

Company: HarperCollins

Location: Toronto, ON

Expected salary:

Job date: Fri, 01 Aug 2025 22:41:38 GMT

Job description: Overview: Job Title: Marketing Coordinator – Subscriber Acquisition Department(s): Direct-To-Consumer Reports… to: Manager – Member Acquisition Job Purpose To plan, coordinate and execute direct marketing acquisition programs in paid…

Job Title: Marketing Coordinator – Subscriber Acquisition
Department: Direct-To-Consumer
Reports to: Manager – Member Acquisition

Job Purpose:
To plan, coordinate, and execute direct marketing programs aimed at acquiring new subscribers through paid channels.

Company: HarperCollins

Location: Toronto, ON

Expected salary:

Job date: Sat, 02 Aug 2025 05:27:37 GMT

Job description: Overview:Job Title: Marketing Coordinator – Subscriber AcquisitionDepartment(s): Direct-To-ConsumerReports to: Manager – Member AcquisitionJob PurposeTo plan, coordinate and execute direct marketing acquisition programs in paid channels including direct mail, digital, and alternate media to support the Direct to Consumer group’s financial objectives. Responsibilities:Planning (15%)

• Assists the Manager with the development of bulk and test marketing plans to meet subscriber acquisition program objectives for direct mail, digital, and alternate media programs.

Execution (70%)

• Coordinates the development of promotional materials to ensure stated objectives and deadlines are met. This includes reviewing creative copy, generating copy approval outlines, monitoring the approval process, and writing production instructions.
• Proofreads all promotional materials at each creative stage to ensure the final product meets the necessary requirements.
• Sets up, maintains, and communicates campaign overview details to internal and external stakeholders to ensure all offers are executed in a timely and accurate manner.
• Generates and processes campaign documents such as promotional details, campaign progress reports, spending reports and purchase orders.
• Monitors live campaigns to validate effectiveness and ensure execution is aligned with expectations.

Operational Effectiveness (5%)

• Reviews processes and operational aspects of all paid Acquisition programs that will contribute to increased efficiency, cost savings and innovation.
• Recommend methods to reduce complexity through innovation or creative process efficiencies.

Reporting (10%)

• Monitors, reports and presents campaign results at applicable stages for all programs.

Qualifications:

• Post-secondary diploma/degree in Business/Marketing or related discipline
• 0 to 2 years progressive experience in Marketing (developing and executing Direct Marketing campaigns is an asset)
• Proficiency with Microsoft Office applications (Word, Excel, PowerPoint and Outlook)
• Proficiency with project management tools like Trello, Airtable, or Asana is an asset.
• Exceptional organization skills and ability to manage multiple priorities under tight deadlines
• Detail oriented with the ability to coordinate complex campaigns under tight deadlines
• Creative thinking skills to assist with developing innovative marketing plans and problem solving

About HarperCollins Canada and HarlequinHarlequin is a leading publisher of commercial fiction and narrative nonfiction. We publish more than 100 titles a month that reach audiences globally. Encompassing highly recognizable imprints that span a broad number of genres, we are home to many award-winning New York Times and USA TODAY bestselling authors. Harlequin is a division of HarperCollins Publishers, the second-largest consumer book publisherin the world. Through HarperCollins’s global publishing program, Harlequin titles are published in 17 countries and 16 languages.Known worldwide for the quality of its list, HarperCollins Canada is the proud home of many bestselling and award-winning authors, including Esi Edugyan, Heather O’Neill, and Lawrence Hill. It is our vision to publish the best books of our generation and to work with authors over the length and breadth of their careers. Our authors are at the centre of everything we do. In addition to the Canadian publishing program, HarperCollins Canada is responsible for the sales, marketing, and publicity of HarperCollins titles from around the globeHarperCollins Canada and Harlequin are Equal Opportunity Employers committed to equal employment opportunities. Employment decisions are based on job requirements and the skills,knowledge, and experience of the candidate, regardless of any other factors unrelated to job performance.We are also committed to ensuring that the accessibility needs of candidates and employees are considered and accommodated during the recruitment process.We thank all applicants for their interest, however, only those candidates selected for an interview will be contacted.

Job Summary: Marketing Coordinator – Subscriber Acquisition

Department: Direct-To-Consumer
Reports to: Manager – Member Acquisition

Purpose:
The Marketing Coordinator will plan, coordinate, and execute direct marketing acquisition programs across various paid channels (direct mail, digital, alternate media) to support financial objectives for the Direct to Consumer group.

Responsibilities:

Planning (15%):

• Assist in developing marketing plans for subscriber acquisition.

Execution (70%):

• Coordinate promotional material development, ensuring deadlines and objectives are met.
• Proofread materials throughout the creative process.
• Maintain communication with stakeholders, ensuring timely execution of offers.
• Generate and process various campaign documents, including progress and spending reports.
• Monitor live campaigns for effectiveness and alignment with expectations.

Operational Effectiveness (5%):

• Analyze and recommend improvements in processes to enhance efficiency and reduce complexity.

Reporting (10%):

• Monitor and present campaign results at various stages.

Qualifications:

• Post-secondary degree/diploma in Business/Marketing or related field.
• 0-2 years of progressive marketing experience, preferably in Direct Marketing.
• Proficiency in Microsoft Office and project management tools (e.g., Trello, Airtable).
• Strong organizational skills with the ability to manage multiple priorities.
• Attention to detail and creative problem-solving skills.

About HarperCollins Canada and Harlequin:

HarperCollins Canada is a major player in the publishing industry, known for high-quality commercial fiction and nonfiction. It publishes over 100 titles monthly, featuring bestselling authors and genres. It promotes equal employment opportunities and accommodates accessibility needs in recruitment. Only selected candidates will be contacted for interviews.

Company: HarperCollins

Location: Toronto, ON

Expected salary:

Job date: Sat, 02 Aug 2025 06:55:57 GMT

Job description: OverviewJob Title: Marketing Coordinator – Subscriber AcquisitionDepartment(s): Direct-To-ConsumerReports to: Manager – Member AcquisitionJob PurposeTo plan, coordinate and execute direct marketing acquisition programs in paid channels including direct mail, digital, and alternate media to support the Direct to Consumer group’s financial objectives.ResponsibilitiesPlanning (15%)

• Assists the Manager with the development of bulk and test marketing plans to meet subscriber acquisition program objectives for direct mail, digital, and alternate media programs.

Execution (70%)

• Coordinates the development of promotional materials to ensure stated objectives and deadlines are met. This includes reviewing creative copy, generating copy approval outlines, monitoring the approval process, and writing production instructions.
• Proofreads all promotional materials at each creative stage to ensure the final product meets the necessary requirements.
• Sets up, maintains, and communicates campaign overview details to internal and external stakeholders to ensure all offers are executed in a timely and accurate manner.
• Generates and processes campaign documents such as promotional details, campaign progress reports, spending reports and purchase orders.
• Monitors live campaigns to validate effectiveness and ensure execution is aligned with expectations.

Operational Effectiveness (5%)

• Reviews processes and operational aspects of all paid Acquisition programs that will contribute to increased efficiency, cost savings and innovation.
• Recommend methods to reduce complexity through innovation or creative process efficiencies.

Reporting (10%)

• Monitors, reports and presents campaign results at applicable stages for all programs.

Qualifications

• Post-secondary diploma/degree in Business/Marketing or related discipline
• 0 to 2 years progressive experience in Marketing (developing and executing Direct Marketing campaigns is an asset)
• Proficiency with Microsoft Office applications (Word, Excel, PowerPoint and Outlook)
• Proficiency with project management tools like Trello, Airtable, or Asana is an asset.
• Exceptional organization skills and ability to manage multiple priorities under tight deadlines
• Detail oriented with the ability to coordinate complex campaigns under tight deadlines
• Creative thinking skills to assist with developing innovative marketing plans and problem solving

About HarperCollins Canada and HarlequinHarlequin is a leading publisher of commercial fiction and narrative nonfiction. We publish more than 100 titles a month that reach audiences globally. Encompassing highly recognizable imprints that span a broad number of genres, we are home to many award-winning New York Times and USA TODAY bestselling authors. Harlequin is a division of HarperCollins Publishers, the second-largest consumer book publisherin the world. Through HarperCollins’s global publishing program, Harlequin titles are published in 17 countries and 16 languages.Known worldwide for the quality of its list, HarperCollins Canada is the proud home of many bestselling and award-winning authors, including Esi Edugyan, Heather O’Neill, and Lawrence Hill. It is our vision to publish the best books of our generation and to work with authors over the length and breadth of their careers. Our authors are at the centre of everything we do. In addition to the Canadian publishing program, HarperCollins Canada is responsible for the sales, marketing, and publicity of HarperCollins titles from around the globeHarperCollins Canada and Harlequin are Equal Opportunity Employers committed to equal employment opportunities. Employment decisions are based on job requirements and the skills,knowledge, and experience of the candidate, regardless of any other factors unrelated to job performance.We are also committed to ensuring that the accessibility needs of candidates and employees are considered and accommodated during the recruitment process.We thank all applicants for their interest, however, only those candidates selected for an interview will be contacted.

Job Overview: Marketing Coordinator – Subscriber Acquisition

Department: Direct-To-Consumer
Reports to: Manager – Member Acquisition
Purpose: To develop and execute direct marketing strategies for subscriber acquisition across various paid channels.

Responsibilities:

• Planning (15%):
  Assist in creating bulk and test marketing plans for direct mail, digital, and alternate media.

• Execution (70%):

  • Coordinate promotional material development, ensuring adherence to objectives and deadlines.
  • Proofread materials and manage the approval process.
  • Maintain campaign details for internal and external communication.
  • Generate and process campaign documents (reports, orders, etc.).
  • Monitor campaigns for effectiveness and alignment with expectations.

• Operational Effectiveness (5%):
  Review processes for efficiency improvements and innovation within acquisition programs.

• Reporting (10%):
  Track, report, and present campaign results at various stages.

Qualifications:

• Post-secondary diploma/degree in Business/Marketing or similar.
• 0 to 2 years of experience in marketing, especially in direct marketing campaigns.
• Proficient in Microsoft Office and project management tools (Trello, Airtable, Asana).
• Strong organizational skills and detail-oriented.
• Creative thinking for innovative marketing solutions.

About HarperCollins Canada & Harlequin:

Harlequin, a division of HarperCollins Publishers, specializes in commercial fiction and narrative nonfiction, publishing over 100 titles monthly. It operates globally in 17 countries and 16 languages, representing many bestselling authors. HarperCollins Canada is an equal opportunity employer, considering accessibility needs during recruitment. Only selected candidates will be contacted for interviews.