Company: Black & Veatch
Location: Orlando, FL
Expected salary:
Job date: Fri, 10 Oct 2025 03:41:49 GMT
Job description:
Job Title: Marketing Strategist for Government and Infrastructure Solutions
Job Description:
We are seeking a dynamic Marketing Strategist to lead our initiatives targeting municipalities, state and local governments, and specialized physical and digital infrastructure solutions for government and federal development. This role is pivotal in shaping our marketing strategies and driving growth in a specialized sector.
Key Responsibilities:
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Team Leadership: Lead and inspire a dedicated marketing team to execute innovative strategies that resonate with governmental entities and stakeholders.
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Marketing Strategy Development: Develop comprehensive marketing strategies tailored to the unique needs of municipalities and government organizations, focusing on both physical infrastructure and digital solutions.
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Prospect Identification: Identify and analyze potential clients and opportunities within the government sector, ensuring alignment with our organizational offerings.
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Proposal Development: Oversee the creation and refinement of compelling proposals that effectively communicate our value proposition, addressing the specific challenges and goals of governmental agencies.
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Collaboration: Work closely with cross-functional teams, including sales, project management, and product development, to ensure cohesive messaging and strategy execution.
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Market Research: Conduct thorough market research to stay informed of industry trends, competitor strategies, and emerging opportunities within the government sector.
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Performance Metrics: Develop and implement metrics to assess the effectiveness of marketing strategies, making data-driven adjustments as needed.
Qualifications:
- Bachelor’s degree in Marketing, Business Administration, or a related field; Master’s degree preferred.
- Proven experience in marketing strategy development and execution, particularly within government and infrastructure sectors.
- Strong understanding of digital marketing tools and strategies.
- Excellent communication and presentation skills, with the ability to convey complex solutions clearly.
- Ability to lead and motivate a team, fostering a collaborative and innovative work environment.
What We Offer:
- An engaging work culture that values creativity and professional growth.
- Competitive salary and benefits package.
- The opportunity to make a positive impact on government services and infrastructure development.
Join us in shaping the future of government infrastructure solutions. If you are passionate about marketing and public service, we encourage you to apply!