Company: Ceridian
Location: Toronto, ON
Expected salary:
Job date: Fri, 06 Sep 2024 06:00:33 GMT
Job description: Summary/About the opportunity:
Dayforce is on the hunt for our next Product Marketing Intern. The focus of this role is on Dayforce Talent capabilities that enable companies to attract, develop, and retain top talent.In close partnership with Product Management, Sales Enablement, and the broader Marketing Team you will focus on how we communicate Dayforce Talent’s value to the market at large, defining new ways to reach and engage target audiences. In this role you will be supporting a wide variety of creative activities that drive awareness, understanding, and growth across internal and external audiences. This includes understanding our key personas, and ensuring our teams are equipped with the right insights and collateral to drive business success.Primary Responsibilities/ What you’ll get to do:
- Collaborate with internal teams to support sales enablement, growth marketing spanning events, campaigns, customer advocacy, press and analyst relations.
- Sales Enablement: Assist in building content to train sales team on messaging around features, solutions, and releases
- Product Marketing: Work with global product marketing team to support and execute creative, cohesive, and integrated marketing programs.
- Content Development: Support the development, curation, and updates of product marketing assets e.g. product decks, product sheets, demos, webinars, videos, blogs, slides, etc…
- Growth Marketing: Support Demand Generation and Field marketing in the development of integrated marketing plans and deploy tactics to drive consumer awareness and consideration of Dayforce Talent
Qualifications/Skills and experience we value:
- Currently pursuing a degree in Management, Commerce, Business Administration, Marketing, Economics, Brand Management, or other related fields
- Excellent verbal, written, and interpersonal communication skills
- Self-motivated with strong propensity for action, results, and continuous improvement
- Ability to work successfully in a high-energy, fast paced, rapidly changing environment is necessary
- Ability to build relationships with other teams and across all levels.
- Exceptional organizational skills with the ability to multi-task and manage multiple processes, programs, and procedures simultaneously while working under pressure to meet deadlines
- Experience with Microsoft 365 software such as Excel, Word, and PowerPoint
Nice to have:
- Comfortable presenting to audiences
- Understanding of marketing tactics – events, digital marketing, webinars and content
- Thrives in a challenging and fast-paced environment
- Good research skills and keen learner
- Passion for understanding customers, their problems and experiences.
We understand that no matter where you are, choosing a new employer is always one of life’s most stressful events. We encourage you to check us out at or follow us on to learn more about how we are impacting the world of work for our customers, employees and you!
Dayforce is seeking a Product Marketing Intern to focus on Dayforce Talent capabilities. The intern will work with various teams to support sales enablement, product marketing, content development, and growth marketing. The ideal candidate is pursuing a degree in a related field, has strong communication skills, is self-motivated, and can work well in a fast-paced environment. Additional qualifications such as comfort with presenting, understanding of marketing tactics, and a passion for customer understanding are a plus. Visit their website or social media to learn more about the company.
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