Company: NBCUniversal

Location: Orlando, FL

Expected salary:

Job date: Thu, 14 Aug 2025 07:08:10 GMT

Job description:

Job Description: Marketing Analyst – Digital & Broadcast Networks

Overview:
Join a dynamic team at the intersection of media and technology, working with premier networks like Network, CNBC, MSNBC, Oxygen, E!, SYFY, and Golf Channel. You’ll leverage complementary digital assets such as Fandango and Rotten Tomatoes to drive measurable business outcomes and enhance strategic initiatives.

Key Responsibilities:

• Marketing Analytics: Analyze data across broadcast and digital platforms to derive insights that inform marketing strategies and improve performance. Develop reports and dashboards to track key metrics and present findings to stakeholders.

• Stakeholder Collaboration: Serve as a product advocate within the organization, engaging with cross-functional teams to align marketing goals with overall business objectives. Foster strong relationships with stakeholders to ensure marketing initiatives are well-supported and effectively executed.

• Campaign Optimization: Monitor and evaluate marketing campaigns, using analytics to identify opportunities for optimization. Provide actionable recommendations to enhance audience engagement and drive revenue growth.

• Market Research: Conduct competitive analysis and market research to stay ahead of industry trends. Utilize insights to influence product development and marketing strategies.

• Digital Strategy Development: Collaborate with digital teams to integrate traditional and digital marketing efforts, ensuring cohesive messaging and branding across all platforms.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field.
• Proven experience in marketing analytics, data interpretation, and campaign management.
• Strong analytical skills, with proficiency in tools such as Google Analytics, Excel, and data visualization software.
• Excellent communication and collaboration skills, with a capacity to present complex data insights to a broad audience.
• Passion for media and entertainment, with a keen understanding of the digital landscape.

What We Offer:

• A collaborative and innovative work environment.
• Opportunities for professional growth and development.
• The chance to work with leading brands in the media industry and make a significant impact.

Join us and be a part of a team that’s dedicated to transforming data into actionable strategies that bolster our digital and broadcast networks!